Will Post for Profit unpacks the critical components that are necessary to successfully navigate today’s complex digital world, in an in-depth, how-to, and easily digestible format—exploring topics like how to select a platform, FTC ...
Clearly there will be people who hate this book — which is probably one of the things that makes it such a great read.” — Andrew Ross Sorkin, New York Times “Eye-popping.” — Vanity Fair Liar’s Poker meets The Social Network in ...
They had a vision, took a path and persevered against monumental odds. eMillions is a collection of interviews with 14 of the world's most successful Internet marketers about their rags-to-riches stories.
This book makes is easy to tap into the power of today's hottest social media sites to get global impact out of press releases, articles, blog posts, and book reviews; increase your personal and corporate visibility as the go-to expert in ...
"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to ...
A new edition of the bestselling social media marketing book Updated to include the latest information on engaging with your community, measuring your efforts, blending your social media with other online and offline marketing efforts, and ...
A practical and concise resource that makes sense of the complex, constantly changing world of digital marketing by approaching it from the perspective that everything starts with a solid plan.