Fragrantica Team
Fragrantica: Your Online Destination for All Things Fragrance
Discover the world of perfumes with Fragrantica, a comprehensive online resource, magazine, and community dedicated to fragrance enthusiasts. We keep our readers in the know about the latest perfume releases, renowned fragrances, and hidden aromatic treasures. Embark on a sensory journey through time and space, guided by the captivating scents that shape our experiences. Explore their fascinating history, uncover exotic locales, and marvel at the wonders of nature with fellow perfume aficionados.
As an independent publication based in the United States, Fragrantica is accessible in multiple languages, welcoming fragrance enthusiasts worldwide. Contribute your insights, expand your knowledge through our articles, and engage in lively discussions on our forums. We foster a respectful and inclusive environment where everyone can share their passion for fragrances.
Our diverse team of over 45 active members and contributors spans 29 countries, and Fragrantica is published in 18 languages, ensuring a global perspective on the enchanting world of perfumes.
Connecting with Fragrantica: Press Relations
We're eager to hear from perfume brands of all sizes, so please share your news with us. For efficient communication, email us at [email protected] or reach out to team members directly. Providing detailed information allows our editors to seamlessly feature your products in our encyclopedia or news section. To send samples and press materials, please use the following postal address:
FRAGRANTICA
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* Note: Fragrantica is solely a perfume review website and does not sell perfumes.
For Press Relations purposes, use the address above. For legal matters, please direct correspondence to the principal place of business as indicated in our terms of service.
Fragrantica Team Every Day With You
Elena Knezevic Co-founder & Editor-in-Chief
elena [AT] fragrantica [DOT] comElena Knezevic is the Editor-in-Chief and co-founder of Fragrantica, which she started with Zoran Knezevic in 2007. Born in Russia, Elena studied Slavic languages and literature in Moscow before moving to Sarajevo and Belgrade, where the idea for Fragrantica was born. As the Editor-in-Chief, Elena's primary responsibility is to ensure Fragrantica remains a leading source of fragrance-related content, and shape and guide the platform from her South California base.
Zoran Knezevic Co-founder & CTO
zoka [AT] fragrantica [DOT] comZoran Knezevic is the co-founder of Fragrantica, where he focuses primarily on developing and maintaining the platform's advanced technology. With a background in mechanical engineering and extensive experience in software development and web technology, Zoran brings a unique set of skills to the company. Additionally, he is involved in overseeing finance, marketing, and sales, working closely with the team to ensure the continued success of Fragrantica.
Bella van der Weerd Editor, Writer & Translator
bella [AT] fragrantica [DOT] comBella van der Weerd studied Communications at the University of Groningen, the Netherlands, and joined the Fragrantica team in May 2012 to start up the Dutch sister site Fragrantica.nl. She assists in designing, editing and translating articles, and contributes as a writer.
Sandra Raičević Petrović Executive Editor, Writer and Designer
sandrina [AT] fragrantica [DOT] comSandrina started her work on Fragrantica from the very beginning of the site. She has strongly participated in building the content as a perfume connoisseur and writer and has been responsible for the majority of the articles and encyclopedia records at Fragrantica, while nurturing communication with the brands. She tasted the beauty of investigative journalism and found herself in the reports and coverage of the prestigious perfume fairs, exhibitions, and events. She adores sunny and blissful perfumes that represent her inner spirit. Sandrina works as an Executive Editor of Fragrantica. She was born and based in Belgrade, Serbia.
Sanja Pekić Editor, Writer & Translator
sanja [AT] fragrantica [DOT] comSanja Pekic is a Fragrantica editor from Sarajevo, Bosnia and Herzegovina, who has been part of the team since 2008. She is responsible for maintaining the encyclopedia and also serves as a news scout and investigative fragrance journalist. Sanja's passion for fashion and martial arts brings a unique perspective to her work.
Beth Butterfield Editor
beth [AT] fragrantica [DOT] comBeth joined the Fragrantica team in October 2018. She studied English and Education at William Jewell College in Liberty, Missouri, and holds a Master’s in Library and Information Science from the University of Missouri-Columbia. Perfumes are as necessary to her as getting dressed in the morning; therefore, she sprays generously. She prefers elegant and heady floral perfumes, as well as fruity-florals and gourmands, and will forever be in pursuit of the next perfect vanilla.
John Biebel Writer
john [AT] fragrantica [DOT] comJohn Biebel (johngreenink) is a painter, writer and software designer currently living and working in Rhode Island, US. He is a graduate of the Cooper Union in New York City where he received his BFA in painting and photography. He currently divides his time between work in user experience design, painting, and his independent perfume company, January Scent Project. He has particular interest in perfume chemistry and the history of perfume making.
Svetlana Zavgorodneva Database Manager
svetlana [AT] fragrantica [DOT] comSvetlana Zavgorodneva is dedicated to making Fragrantica the most reliable and up-to-date resource on fragrance. She is also fond of music, art and literature. Svetlana was born in Russia, studied sociology at Lomonosov Moscow State University, and now lives in Virginia, USA.
Adam Forziati
adam [AT] fragrantica [DOT] comAdam Forziati enjoys engaging with the perfume community through his writing and podcasting here on Fragrantica and is always willing to organize a meetup or swap. He's also focusing on starting a perfume brand featuring his own compositions.
Alena Lavault Editor, Writer & Translator
alena [AT] fragrantica [DOT] comA certified sommelier-advisor, I was the director and co-owner of a glamorous culinary school in Provence and Tuscany, and have now moved to Camargue. I am a wine and gastronomic guide across the regions of France, friends with chefs, both Michelin-starred and others. A dedicated hedonist, over 20 years in France I have lived in the Alps (Grenoble), Bordeaux, Provence, and Burgundy, and have explored the main pillars of French culture: food, wine, and art de vivre. I love champagne in the mornings and cats, and can make any place tasty and cozy.
Anastasia Privalova Editor
anastasia [DOT] privalova [AT] fragrantica [DOT] comAnastasia Privalova is a Fragrantica editor from Belgrade, Serbia. She has a radio background as an on-air hostess. For the past four years, Anastasia has been a publishing editor for Aromo, collaborating with various media projects. Anastasia is passionate about perfumery, especially new launches, from creating briefs to marketing strategies. She loves unconventional scents and local artisanal brands she discovers while traveling. Among her favorite genres is vintage perfumery, especially from the Guerlain collection, and the nostalgic fragrances of the 1970s and 1980s. Additionally, she appreciates hidden gems from the 1990s and 2000s, such as Nu Yves Saint Laurent and Kingdom Alexander McQueen. Her main interests, besides perfumery, include mobile photography, fashion, street style, cinema, history of art, and urbanism.
Andrei Lensky Writer & Translator
andrew [AT] fragrantica [DOT] comAndrei was born in Moscow. He graduated from Moscow State Linguistic University, where he majored in German studies and the theory and practice of translation. He is interested in Renaissance art, listens to music from the 70s and 80s, reads ancient Germanic epics and the works of Meister Eckhart in the original. On Fragrantica, Andrei translates Russian-speaking authors' articles into English.
Dariia Fessalonika Columnist
dariia [AT] fragrantica [DOT] comFounder of the ΘΕΣΣΑΛΟΝΙΚΑ perfume studio (www.fessalonika.com), perfumer and entrepreneur in the beauty industry. Dariia talks about the "kitchen" of perfumery, analyses different approaches towards fragrance creating and characteristics of the scent perception. She has visited more than 40 countries, exploring authentic cultures, local perfumery production and olfactory code of other nations.
Eddie Bulliqi Columnist
Eddie Bulliqi is a writer and speaker who analyses what people want from their senses, specialised in the interpretation of tastes and smells, with a background in musicology and history of art. He has worked with Coty, the Estée Lauder Companies, Esxence, the Institute for Art and Olfaction, and the World Perfumery Congress. For Fragrantica, he produces trend reports, interviews, raw material studies and reviews.
Edie Smith
edie [AT] fragrantica [DOT] comEdie Smith is English, half Canarian, and currently lives in a tranquil village where some days, the only traffic that will pass you on the way to the shop is a horse.
Edis Jasarevic Social Media Manager
edis [AT] fragrantica [DOT] comEdis is one of the three people that initiated the exploration of the idea of creating a perfume reviews website. Edis is a close friend of Elena and Zoran and has always been an insider of the Fragrantica project. His interest is very wide; from Formula 1 racing (he is an official sports commentator on Bosnian national TV) to many Internet projects, with significant success. His understanding of the inner workings of social media led to finally taking the official position within the Fragrantica team as Social Media Manager.
Elena BDJ Visual Designer
elena [DOT] babic [AT] fragrantica [DOT] comElena is a Design Consultant who joined the team in 2015 and since then works on design proposals for Visual Design and Branding improvements.
Elena Prokofeva Writer
elena [DOT] prokofeva [AT] fragrantica [DOT] comElena was born in Moscow. She studied at the Gerasimov Institute of Cinematography and at the Philological faculty of Moscow State University. She is the author of several novels (some of those written under the pen name of Elena Klemm) and specializes in writing biographical books. She loves history, Gothic novels, tales of terror, ancient cemeteries and old maisons, St. Petersburg, Carcassonne, Blois, Siena, Toledo, and Cesky Krumlov. Her enamorment with perfumes dates back to her childhood, and now she has a profound collection of perfumes significant for her.
Elena Vosnaki Editor, Writer & Translator
elena [DOT] vosnaki [AT] fragrantica [DOT] comElena Vosnaki is a historian, archaeologist and fragrance author. She has written for Fragrantica since 2009. Vosnaki has worked as the Perfume History Curator for the Milan EXPO 2015, and as a guest lecturer at the Athens School of Fine Arts. She is the founder & editor of Perfume Shrine, one of the most respected independent online publications on scent. Her writing has been twice shortlisted in FIFI Editorial Excellence Awards and is extensively quoted by authors. Interviews regarding Vosnaki's unique status as perfume historian & writer appear in VOGUE Hellas, ICON Magazine and Queen.gr.
Emir Imamović Developer
emir [AT] fragrantica [DOT] comEmir Imamović joined the Fragrantica team in 2012. Fragrantica was rapidly growing and many software solutions services available today did not even exist. Emir participated in developing solutions and solving technological challenges in scaling Fragrantica to support serving millions of users and building a robust and secure platform. Now, Emir mainly maintains the platform and works on the development of new features.
Igor Masyukov Editor, Writer
igor [AT] fragrantica [DOT] comIgor is a translator and journalist. He was born in Moscow and graduated from Moscow State Linguistic University. In addition to perfume, he is passionate about classical music and film photography. As a member of Fragrantica's team since 2018, he holds the position of Executive Editor of the Russian version of the site.
Ítalo Pereira Writer
Ítalo Pereira, Bachelor in Law and Public Relations, is a fragrance and perfumery enthusiast from Brazil, with experience in fragrance criticism since 2007, and currently a Digital Influencer in the world of perfumery.
Iulia Halatz
iulia [AT] fragrantica [DOT] comIulia is an English teacher, a poetry writer, and, lately, a vicarious traveler in the world of fragrances, olfactory memories, ingredients, and perfumed stories. She studied Foreign Languages at the University of Bucharest and, also, Economics & Finance. She is experienced in all fields of the English language and she has been designing bespoke English courses for more than 20 years. Her experience as a city councilor in Bucharest has taught her the truthful meaning of being a dreamer who is not afraid of the sawdust of dreams on her hands...
Jernê Knowles Editor, Writer & Database Manager
jerne [AT] fragrantica [DOT] comJernê Knowles is a Fragrantica writer, editor and moderator. He is a teacher at university, interpreter and translator of Brazilian Sign Language (LIBRAS). He loves felines, plays the violin and relaxes while running in his spare time. His passion for perfumery goes beyond his imagination and he writes on perfume in a subjective, romantic and independent way, stressing questions on cultural aspects and adding layers of non-academic knowledge. He joined the international Fragrantica team in 2015.
Lucia Remigi Editor, Writer, Translator
lucia [AT] fragrantica [DOT] comLucia joined the Fragrantica team in 2013 as an editor and translator for the Italian website. Her interest in fragrances started very early and blossomed after falling for some 90s fragrant gems during her high school years, turning later into an authentic passion thanks to the discovery of Fragrantica in 2011. A qualified lawyer, she’s a great fan of metal and hard rock music and enjoys reading about psychology and astrology.
Markéta Rybínová Editor and Translator
marketa [AT] fragrantica [DOT] comMarkéta joined the Fragrantica team in May 2022. She is studying Security Law Studies in the Czech Republic. She also studied Digital Communication in Cyprus. Perfumes have been her passion since she was a child. Her favorites are vanilla-based perfumes and dark and mysterious ones. Besides perfumes, she loves traveling, reading books and fashion. Her life is pink color and chewing gums.
Matvey Yudov Editor, Writer
mat [AT] fragrantica [DOT] comMatvey Yudov is a chemist who specialises in odorous substances. Mat graduated in chemistry from Moscow State University and now works as an evaluator in a perfume company.
Miguel Matos Editor, Writer, Translator
miguel [AT] fragrantica [DOT] comMiguel has been a Fragrantica editor and columnist since 2013, and his work has been recognized by the Fragrance Foundation and the Perfumed Plume Awards several times, as well as by the Art and Olfaction Awards.
Naran Zorigt Editor, Writer, Translator
naran [AT] fragrantica [DOT] comNaran joined Fragrantica team in 2016 to start up the Mongolian sister site of Fragrantica.com. She holds a Master’s Degree in Business Administration but her passion is perfume. With aspiration to spread perfume culture to her community she has founded Mongolian Fragrance Institute. She loves to travel, read and attend perfume workshops and events.
Nayeli Cano Editor, Writer, Translator
nayeli [AT] fragrantica [DOT] comNayeli joined the Fragrantica team in 2016 as an editor for the Spanish website. She studied biology in México and currently works in the education field. She's a gourmand lover but likes to sniff all kinds of fragrances. Nayeli loves cats, baking and horror movies.
Nicola Thomis
Nicola is a marketing and communications professional and writer based in the North of the UK. Her passion for fragrances is intensified by synaesthesia which allows her to see scent as colours. Nicola aims to bring high quality fragrances to a wider audience by demystifying the complex and sometimes intimidating world of scent. Nicola’s taste in perfumes is eclectic but she is currently enjoying complex florals, softer woods, and quality vanilla. Nicola is also lead writer on the niche perfume blog The Sniff (the-sniff.com).
Raluca Kirschner Editor, Writer & Translator
raluca [AT] fragrantica [DOT] comRaluca Kirschner studied Fine Arts and Art History. She has a wonderful little daughter and enjoys family life. Her devotion to the art of perfume led Raluca to the Fragrantica team. Raluca has breathed life into Fragrantica.ro—our source in Romanian. She translates and maintains the content on the site.
Rouu Abd El-Latif Editor, Writer, Translator
rouu [AT] fragrantica [DOT] comRouu is a financial analyst who holds a PhD in Economics. She loves traveling, exploring raw materials and new cultures, sunsets, cooking, baking, photography, used book stores, reading, learning new languages and fitness. She started collecting fragrances since she was a little and started reviewing for Fragrantica.com in 2008. In early 2014 became a contributor. https://www.fragranticarabia.com
Sergey Borisov Editor, Columnist
sergey [AT] fragrantica [DOT] comSergey Borisov, an esteemed perfume journalist and an essential member of the Fragrantica team since 2013, studied Physics at Krasnoyarsk University. Known as moon_fish in the online fragrance world, his expertise has been showcased in prestigious publications such as GQ, Vogue, and Cosmopolitan. A connoisseur of oud oils, vintage scents, and notes like leather, vetiver, neroli, and orris, Sergey continues to captivate readers with his in-depth articles.
Sophie Normand Editor, Writer, Translator
sophie [AT] fragrantica [DOT] comSophie Normand has always been a perfume enthusiast, ever since she was 13. One day, she smelled Habanita for the first time and fell in love with the world of perfumes. A few years ago, while working as a web copywriter, she decided to share her passion on a blog called MyBlueHour where she writes about perfumes that she likes or that feels are original enough to be mentioned. Today, she is a perfume freelance writer, but most of all, she remains a perfume lover who likes to share her crushes on the internet.
Stefanie Jähn Editor, Writer, Translator
steffi [AT] fragrantica [DOT] comStefanie has been interested in fragrance since her early childhoodwhen she collected samples together with her best friend and enjoyed happy little clouds of Samsara and Ysatis. When she's not putting her nose in fragrances, you can find her hiking with her dog in the woods of Germany.
Viktoria Vlasova Contributor
Victoria is a journalist, perfume blogger, Soviet perfumery collector and esteemed expert in Russian and Soviet vintage fragrances.
Violetta Maevska Editor, Translator
violetta [AT] fragrantica [DOT] comVioletta Majevska is an editor, translator and moderator for fagrantica.ua since 2014. She graduated Ostrog Academy with a degree in Roman-Germanic languages. Perfumery appeared in her life when she was 21 and discovered niche fragrances. Since that time she has ventured deeper and deeper into perfumery, discovering new fragrances and new emotions. She adores her perfume collection and it grows all the time. She also likes old music, art, literature, philosophy, & travel.
Yi Shang (怡 商) Editor, Writer & Translator
sofiayishang [AT] fragrantica [DOT] comYi Shang, known as Sofia by friends, studied Biochemistry, Humanities & Social Sciences at the postgraduate level (University of Melbourne). Her interest in fragrance began at a young age when she became curious about her mum's perfume while growing up in China. Now residing in Melbourne, she enjoys the lively arts and cultural scene and beautiful beaches. The discovery of Fragrantica has led her on an olfactive journey of discovering what both the Oriental and the Western worlds can offer.
Zoran Cerar Writer
zoran [DOT] cerar [AT] fragrantica [DOT] comZoran Cerar a long-time university professor turned celebrity astrologer specializing in ascension, relationships, and children's growth concerns. In perfumery, Zoran is a proponent of the Humanistic Perfume Theory, which regards perfumery as an art that can unlock limitless creator potential in anyone. Perfumery is timeless sacred art to improve all aspects of life, understanding, and interaction with nature, and bring closer anything that the Universe has to offer and we can offer to the Universe. He is a personal coach facilitating a one-on-one workshop, Unlock Personal Divinity, to grant and cultivate access to 6 dimensions while reaping the multiple benefits of being a cosmic co-creator.
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