WO2002101700A1 - Appareil et procede d'insertion de publicite, support de stockage - Google Patents

Appareil et procede d'insertion de publicite, support de stockage Download PDF

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Publication number
WO2002101700A1
WO2002101700A1 PCT/JP2002/005623 JP0205623W WO02101700A1 WO 2002101700 A1 WO2002101700 A1 WO 2002101700A1 JP 0205623 W JP0205623 W JP 0205623W WO 02101700 A1 WO02101700 A1 WO 02101700A1
Authority
WO
WIPO (PCT)
Prior art keywords
advertisement
advertisement insert
advertisement information
storage medium
restriction
Prior art date
Application number
PCT/JP2002/005623
Other languages
English (en)
French (fr)
Inventor
Masaaki Hoshino
Tomohiro Tsunoda
Original Assignee
Sony Corporation
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Sony Corporation filed Critical Sony Corporation
Priority to US10/343,777 priority Critical patent/US7650617B2/en
Priority to JP2003504370A priority patent/JP4370910B2/ja
Priority to EP02736019A priority patent/EP1394762B1/en
Priority to KR10-2003-7001660A priority patent/KR20030020443A/ko
Publication of WO2002101700A1 publication Critical patent/WO2002101700A1/ja

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/236Assembling of a multiplex stream, e.g. transport stream, by combining a video stream with other content or additional data, e.g. inserting a URL [Uniform Resource Locator] into a video stream, multiplexing software data into a video stream; Remultiplexing of multiplex streams; Insertion of stuffing bits into the multiplex stream, e.g. to obtain a constant bit-rate; Assembling of a packetised elementary stream
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26233Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving content or additional data duration or size, e.g. length of a movie, size of an executable file
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254Management at additional data server, e.g. shopping server, rights management server
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/433Content storage operation, e.g. storage operation in response to a pause request, caching operations
    • H04N21/4331Caching operations, e.g. of an advertisement for later insertion during playback
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/462Content or additional data management, e.g. creating a master electronic program guide from data received from the Internet and a Head-end, controlling the complexity of a video stream by scaling the resolution or bit-rate based on the client capabilities
    • H04N21/4622Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/4782Web browsing, e.g. WebTV
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/16Analogue secrecy systems; Analogue subscription systems
    • H04N7/173Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
    • H04N7/17309Transmission or handling of upstream communications
    • H04N7/17318Direct or substantially direct transmission and handling of requests
PCT/JP2002/005623 2001-06-06 2002-06-06 Appareil et procede d'insertion de publicite, support de stockage WO2002101700A1 (fr)

Priority Applications (4)

Application Number Priority Date Filing Date Title
US10/343,777 US7650617B2 (en) 2001-06-06 2002-06-06 Advertisement insert apparatus and advertisement insert method, and storage medium
JP2003504370A JP4370910B2 (ja) 2001-06-06 2002-06-06 広告挿入装置及び広告挿入方法、並びに記憶媒体
EP02736019A EP1394762B1 (en) 2001-06-06 2002-06-06 Advertisement insert apparatus and advertisement insert method and storage medium
KR10-2003-7001660A KR20030020443A (ko) 2001-06-06 2002-06-06 광고 삽입 장치 및 광고 삽입 방법, 및 기억 매체

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
JP2001-171320 2001-06-06
JP2001171320 2001-06-06

Publications (1)

Publication Number Publication Date
WO2002101700A1 true WO2002101700A1 (fr) 2002-12-19

Family

ID=19013104

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/JP2002/005623 WO2002101700A1 (fr) 2001-06-06 2002-06-06 Appareil et procede d'insertion de publicite, support de stockage

Country Status (6)

Country Link
US (1) US7650617B2 (ja)
EP (1) EP1394762B1 (ja)
JP (1) JP4370910B2 (ja)
KR (1) KR20030020443A (ja)
CN (1) CN1465039A (ja)
WO (1) WO2002101700A1 (ja)

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JP2012522314A (ja) * 2009-03-31 2012-09-20 アルカテル−ルーセント パケットベースメディア配信システム内の広告スケジューリング
JP2013527545A (ja) * 2010-05-28 2013-06-27 マイクロソフト コーポレーション 区分アヴェイルの競売
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EP1394762A4 (en) 2006-04-19
JP4370910B2 (ja) 2009-11-25
JPWO2002101700A1 (ja) 2004-09-30
US7650617B2 (en) 2010-01-19
US20030177490A1 (en) 2003-09-18
EP1394762B1 (en) 2011-10-26
CN1465039A (zh) 2003-12-31
EP1394762A1 (en) 2004-03-03
KR20030020443A (ko) 2003-03-08

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