WO2002031742A2 - Method and system for communicating advertising and entertainment content and gathering consumer information - Google Patents
Method and system for communicating advertising and entertainment content and gathering consumer information Download PDFInfo
- Publication number
- WO2002031742A2 WO2002031742A2 PCT/US2001/009989 US0109989W WO0231742A2 WO 2002031742 A2 WO2002031742 A2 WO 2002031742A2 US 0109989 W US0109989 W US 0109989W WO 0231742 A2 WO0231742 A2 WO 0231742A2
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- consumers
- crav
- question
- information
- query
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0212—Chance discounts or incentives
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0217—Discounts or incentives, e.g. coupons or rebates involving input on products or services in exchange for incentives or rewards
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0235—Discounts or incentives, e.g. coupons or rebates constrained by time limit or expiration date
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0236—Incentive or reward received by requiring registration or ID from user
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
- G06Q30/0258—Registration
Definitions
- the present invention relates to techniques for communicating content, and more particularly to techniques for communicating advertising content and entertainment content, including promoting and communicating ads and gathering consumer information.
- media i.e., TV networks, radio stations, newspapers, magazines
- entertainment content e.g., a TV show
- the Consumers arepersons who may use an Advertisers commodity or service, and who view, hear, read, or otherwise absorb the entertainment content, as well as advertising content ("ads").
- the Advertisers are entities that distribute the ads to induce the Consumers to buy, use, or do something.
- the media delivers the entertainment content and the ads to the Consumers (i.e., over the air, by cable transmission, by print media mass distribution).
- Media may charge the Consumers for the entertainment content delivery, but typically media receives most revenue from the Advertisers in exchange for delivering ads with the entertainment content.
- Promoters initiate, develop, generate, and/or distribute entertainment content attracting many of the Consumers and, in turn, attracting the Advertisers.
- the Advertisers sponsor the entertainment content by paying the Promoters to deliver the ads with the entertainment content.
- Advertising fees generally increase as the number of the Consumers absorbing the ads increases.
- the Promoters use the advertising fees to offset the Promoter's costs to produce and distribute the advertising content, and to make a profit.
- the Consumers usually do not pay to see, hear, or otherwise absorb the entertainment content.
- the Consumers also do not receive payment for seeing, hearing, or otherwise absorbing the ads.
- the Consumers' traditional reward is the ability to see, hear, or otherwise absorb and enjoy the entertainment content for little or no charge, in exchange for tolerating the ads.
- Recent technological advancements i.e., the Internet have caused an increase in possible broadcast outlets. With this increase, the Consumers are distracted by multiple entertainment forms. As a result, the Advertisers have more difficulty reaching mass numbers of the Consumers. In addition, the Promoters have more difficulty guaranteeing many of the Consumers will watch, hear, or otherwise absorb the entertainment content and the ads. This phenomena has led to lower advertising fees, and thus lower profitability to the Promoters.
- the Advertisers' goal is to provide the Consumers with ads they will remember that include information on the Advertisers' product or service. However, the Consumers typically ignore and avoid the ads. The Consumers often "tune out”, change the channel, or walk away when the ads appear. In addition, the Consumers increasingly turn to less advertising-dependent entertainment forms (i.e., premium channels), or use technology (i.e., video recorders, personal recording devices) to skip the ads.
- advertising-dependent entertainment forms i.e., premium channels
- use technology i.e., video recorders, personal recording devices
- Mass media advertising i.e., broadcast TV, radio, and magazine
- Targeted advertising focuses on delivering specific, personalized advertising to the Consumers that meet a demographic profile specified by the Advertisers.
- Mass media advertising is usually less expensive per impression than targeted advertising.
- targeted advertising is usually more effective, and has become less expensive per impression as technology has progressed. As a result, the effectiveness of mass media advertising has been questioned.
- the present invention solves the above problems by providing a cost- effective, entertaining, rewarding, and effective way to present entertainment content and ads to a mass audience.
- the present invention may transform advertising from something Consumers avoid to a drawing card that attracts the Consumers.
- the Consumers can be presented with an opportunity to remember ads and to win valuable prizes. This may increase viewership, consumer entertainment, and advertising immersion.
- the present invention may communicate Consumer Rewarded Advertising Vehicle Immersive Ad Bundles ("CRAV Ads").
- TheCRAV Ads may be an ad including an Advertising Vignette (“Vignette”) and a Verification Query ("Query").
- An optional Immersion Alert (“Alert”) may also be added in the preferred embodiment.
- An optional Correct Answer (“Answer”) may be added in the preferred embodiment.
- the CRAV Ads may be any duration.
- the CRAV Ads may be visual and/or audible.
- the CRAV Ads may be spoken, printed, displayed, heard, or communicated by any possible means, or any combination of possible means.
- TheCRAV Ad, or a series of CRAV Ads may also be the basis for an entire show, particularly ofthe game show genre.
- the Sneak Peek Vignette may be identical to the CRAV Ad Vignette.
- the Sneak Peek may also contain other information that helps the Consumers answer the Query.
- the present invention can comprise a Broadcast Network, the Consumers, a Response Device, an Information Gathering System, and a Data Storage Center.
- the Consumers, Advertisers, Promoters, or other entities can use the present invention.
- the Consumers can bepersons who may use the Advertiser's commodity or service, who view, hear, read, or otherwise absorb the entertainment content and the ads.
- the Advertisers can be entities that distribute the ads to induce the Consumers to buy, use, or do something.
- the Promoters can initiate, develop, generate, and/or distribute entertainment content attracting many of the Consumers, and will in turn attract the Advertisers. While the invention has been discussed in the context of the Consumers, the Promoters, and the Advertisers, those experienced in the art will recognize that other entities can be used.
- the Broadcast Network can be a means of connecting the Consumers with the entertainment content and the ads.
- the Device can be a means of communicating the consumer information to the Information Gathering System.
- the Information Gathering System can be a means of forwarding the information to the Data Storage Center.
- the Data Storage Center can be a means for storing and using the consumer information.
- the consumer information can include registration and response information.
- the registration information can include personal information, such as name, address, phone number, etc.
- the response information can include answers to the Query questions.
- the Promoters can sell the CRAV Ads to the Advertisers.
- the Promoters or the Advertisers can use the Broadcast Network to promote future CRAV Ads.
- the Promoters can use the Broadcast Network, the Device, the Information Gathering System, and the Data Storage Center to communicate the CRAV Ads to the Consumers and to interact with the Consumers.
- the Promoters or the Advertisers can use the Device, the Information Gathering System, and the Data Storage Center to gather the Consumers' responses to the CRAV Ads.
- the Promoters can edit and/or distribute the registration and response information to the Advertiser or other interested third parties.
- the Promoters can select the winners and distribute the prizes.
- a privacy option can be included to implement privacy protection for the Consumers that respond to the CRAV Ads, who have provided personal and confidential data while registering. This option helps ensure security, data protection, and isolation levels.
- Figure 1 is a block diagram illustrating the primary components of an exemplary embodiment of the present invention.
- Figure 2 is a flow diagram illustrating an overview of an exemplary CRAV Ad process.
- Figure 3 is a flow diagram illustrating an exemplary process describing how the Promoters sell the CRAV Ads to the Advertisers.
- Figure 4 is a flow diagram illustrating an exemplary process describing how the Promoters and the Advertisers use the Broadcast Network to promote future CRAV Ads.
- Figure 5 is a flow diagram illustrating an exemplary process describing how the privacy option applies to the invention.
- Figure 6 is a flow diagram illustrating an exemplary process describing how the Promoters use the Broadcast Network, the Device, the Information Gathering System, and the Data Storage Center to communicate the CRAV Ads to the Consumers and to interact with the Consumers.
- Figure 7 is a flow diagram illustrating an exemplary process describing how the Promoter communicates the Alert, the Vignette, and the Query using the Broadcast Network.
- Figure 8 is a flow diagram illustrating an exemplary process describing how the Consumers answer the CRAV Ads.
- Figures 9A and 9B are picture diagrams illustrating an exemplary nationwide network for gathering CRAV Ad responses.
- Figure 10 is a picture diagram illustrating how the Information
- Figure 11 is a flow diagram illustrating an exemplary process describing how the Promoters select winners and distribute prizes.
- Figure 12 is a flow diagram illustrating an exemplary process describing an overview of a CRAV Ad process.
- Figure 13 is a flow diagram illustrating an exemplary process describing how the ad slots are sold.
- Figure 14 is a chart illustrating how the ad price is determined in an exemplary embodiment.
- Figure 15 is a picture flow diagram illustrating an exemplary CRAV Ad process for ABS and ACME to promote future CRAV Ads.
- Figure 16 is a chart illustrating a CRAV record in an exemplary embodiment.
- Figure 17 is a flow chart illustrating how ABS broadcasts the CRAV Ads in an exemplary embodiment.
- Figure 18 illustrates the CRAV Ad the Consumers see in an exemplary embodiment.
- Figure 19 is a flow diagram illustrating how the CRAV Ads are answered by the customers in an exemplary embodiment.
- Figure 20 is a flow diagram illustrating how the CRAV Ads are answered by the Dalys in an exemplary embodiment.
- the present invention solves the above problems by providing a cost- effective, entertaining, rewarding, and effective way to present ads to an audience.
- the present invention transforms advertising from something Consumers avoid to a drawing card that attracts the Consumers.
- the Consumers are presented with an opportunity to win valuable prizes. This increases viewership, consumer entertainment, and advertising immersion.
- the present invention may be used by Promoters to increase an ads' appeal, while substantially and cost-effectively enhancing an Advertisers' promotion and retention of its products and services.
- an exemplary embodiment delivers ads that cause the Consumers to fully immerse themselves in the ad.
- An exemplary embodiment can deliver ads in print, by radio, by TV, as a game show, or by any other method that communicates with the Consumers.
- Immersion is a heightened attention level that causes the Consumers to remember the ads. Immersion is the highest, most effective, and valuable attention level. Immersion helps the Advertisers achieve a maximized share of the Consumers' mind for their product. Products are remembered easier and faster than competing products. Immersion is enhanced by several methods.
- immersion is enhanced when the ad triggers an immediate emotional response within the brain, such as a warning or alert signal.
- This signal causes the Consumers to pay more attention to the ads, and increases the likelihood the Consumers will remember the ads.
- a memorization request also increases immersion by testing the Consumers ability to recall the ads.
- extended exposure which is obtained by a longer effective ad length, increases the likelihood of immersion. Effective length begins from the first moment one recognizes the brand advertised.
- Another advertising technique that increases immersion is using alternate, multiple media vehicles for distributing advertising (i.e., using print or Internet-based advertising simultaneously, or following, TV advertising). Rewards also help to create immersion because the Consumers like challenges and rewards, and likable ads are more readily and easily recalled.
- CRAV Ads provide a process for Promoters to increase viewership and immersion.
- a CRAV Ad example will be discussed while referring to Figure 18 later in this document. However, for purpose of defining theCRAV Ad, it is useful to refer to Figure 18 at this time. Turning now to Figure 18, an exemplary CRAV Ad is displayed.
- CRAV Ad is an ad including at least an Advertising Vignette (“Vignette”) 1810 and a Verification Query ("Query") 1820.
- An Immersion Alert (“Alert”) 1805 can also be included.
- An optional Correct Answer (“Answer”) 1830 may be added.
- the CRAV Ads may be visual and/or audible.
- the CRAV Ad may be spoken, printed, displayed, heard, or communicated by any other possible means, or any combination of possible means.
- a CRAV Ad, or a series of CRAV Ads may also be the basis for an entire show.
- the components of the Query 1820 may be "detached" from the Vignette 1810 (i.e., the Vignette 1810 may be in print and the Query 1820 may be posted on-line or by phone).
- the response time for the Query 1820 may be limited to cause the Consumers to memorize the Vignette 1810 for expedited recall (from memory) when asked the Query 1820.
- the Alert 1805 and/or the Answer 1830 may be detached from the Vignette 1810 and/or the Query 1820.
- the Alert 1805 which is optional (as indicated by the dashed lines), is a warning to the Consumers that the upcoming Vignette 1810 should be memorized so the Consumers may become eligible to win a reward.
- the Alert 1805 could be any cue or operational procedure that leads the Consumers to believe that immersion may lead to a reward.
- the Alert 1805 may be as simple as a logo (such as a CRAV logo), a sound, or some other discrete notice.
- the Alert 1805 may also include much more extensive data.
- the Alert 1805 may include the product's brand name and information on the identity of the available rewards. By providing branding during the Alert 1805, the Advertisers effectively begin theCRAV Ad's exposure time.
- the Alert 1805 is an urgency signal and a memorization request. These advertising techniques increase the likelihood of the Consumer remembering the ad.
- the Alert 1805 may be any duration.
- the Vignette 1810 may be a conventional commercial for a product or service or any other information designed for presentation to a consuming audience. This may include key product or service benefits, pricing information, image building information, etc.
- the Vignette 1810 may be any duration.
- the Query 1820 is broadcast.
- the Query 1820 includes one or more questions.
- One question may be linked to the Vignette 1810. This question is designed to require the Consumers to remember certain information.
- the other questions may ask for public opinion, trivia, or other information, and these questions may be asked on-line or off-line.
- the Query 1820 questions may be displayed on a separate screen following the Vignette 1810, asked by a crawl-line below the entertainment content, or shown in an alternative way, such as off-line.
- the Query 1820 may serve to increase the effective length of theCRAV Ad, even though the traditional ad (i.e., video or audio clip) extends for a conventional duration, because the Consumers must continue concentrating on the product as advertised during the immersion verification and query response process.
- the Promoters or the Advertisers may provide potential multiple choice answers or require the Consumers to provide the answer without the aid of multiple choice answers.
- the Query 1820 includes one or more questions, and may include reward information, registration or login instructions, multiple choice answers, a "time remaining" counter, and brand information.
- the CRAV Ad may end following the Query 1820.
- the Answer 1830 may be added and is optional, as shown by the dashed lines in the Answer 1830.
- the Answer 1830 extends theCRAV Ad's effective length.
- the Answer 1830 includes the answer or answers to the Query's 1820 one or more questions, where applicable.
- the Answer 1830 may also include logo or other information.
- the Answer 1830 may be broadcast via a TV medium, or distributed by an alternate communications medium (i.e., radio, print, Phone 145, Internet 130).
- the Sneak Peek may be identical to the CRAV Ad Vignette 1810.
- the Sneak Peek may also contain other information to help the Consumers answer the Query 1820.
- the Sneak Peek is not shown during the actual CRAV Ad, but is shown prior to the CRAV Ad.
- the Sneak Peek may be featured several minutes, hours, days, weeks, etc. before theCRAV Ad.
- the Sneak Peek Vignette may be indicated by a logo, sound, or another method.
- the Consumers may be informed only that the Sneak Peek will occur at some point during a particular show. The Consumers are told one or more ads are CRAV Ad Sneak Peek Vignettes.
- CRAV Ad Query 1820 For example, a Sneak Peek could read: "1 of the following 6 ads will be featured in a CRAV Ad next Sunday. Please pay attention to ALL of them, because we will not tell you at this time which ad is the CRAV Ad.” This same process could apply to the Vignettes, in addition to the Sneak Peaks. Thus, for example, during the communication of numerous ads, an Alert in the form of a logo could appear on the corner of the ads, which are in the form of Vignettes.
- one or more Queries with immersion verification questions for one or more of the Vignettes would be shown (i.e., at the bottom of the screen while the entertainment content continues).
- the user could be required to answer one or more of the shown immersion verification questions.
- FIG. 1 is a block diagram illustrating the primary components of an exemplary embodiment of the present invention.
- the CRAV Ad system 100 includes a Broadcast Network 105, the Consumers 110, an Answering Device ("Device") 111, an Information Gathering System 112, and a Data Storage Center 195.
- the Consumers 110, the Advertisers, the Promoters, or other entities, use the present invention.
- the Consumers 110 are persons who may use the Advertiser's commodity or service, who view, hear, read, or otherwise absorb the entertainment content and the ads.
- the Advertisers are entities that distribute the ads to induce the Consumers to buy, use, or do something.
- the Promoters initiate, develop, generate, and/or distribute entertainment content attracting many of the Consumers, and in turn attracting the Advertisers. While the invention is described in the context of the Consumers, the Advertiser, and the Promoters, those experienced in the art will recognize that other entities can be used.
- the Broadcast Network 105 is a means of connecting the Consumers
- the Device 111 is a means of communicating the registration and the response information to the Information Gathering System 112.
- the Device 111 can also be a means of communicating with the Consumers 110 by broadcasting an immersion verification question and other questions, and subsequently forwarding related registration and response information to the Information Gathering System 112.
- the Information Gathering System 112 is a means of forwarding the registration and the response information to the Data Storage Center 195.
- the Data Storage Center 195 is a means for storing the registration and response information.
- the Broadcast Network 105 may include a Broadcast TV Network 120, a Private Network 125, a Cable Network 135, an Internet Network 130, a Satellite Network 140, or any Other Network 141 (i.e., newspaper).
- Those experienced in the art will recognize numerous communications networks and systems (including presently available systems and future systems) may be substituted or interchanged with the Broadcast Network 105.
- the Broadcast Network 105 may include a Broadcast TV Network 120, a Private Network 125, a Cable Network 135, an Internet Network 130, a Satellite Network 140, or any Other Network 141 (i.e., newspaper).
- Device 111 can comprise a Phone 145, a Personal Digital Assistant ("PDA") 150, an Interactive TV 155, an Internet Computer 130, a Hospitality Industry Private Network (i.e., a Sports Bar and Pub Device) 165, or any Other Device 166.
- PDA Personal Digital Assistant
- Interactive TV 155 an Internet Computer 130
- Internet Computer 130 a Hospitality Industry Private Network (i.e., a Sports Bar and Pub Device) 165
- Hospitality Industry Private Network i.e., a Sports Bar and Pub Device
- any Other Device 166 any Other Device 166.
- the Devices 111 can include computer-related devices such as cellular phone networks, two-way pagers, and two-way contained network devices such as proprietary NTN systems found in numerous restaurants and pubs throughout the United States. Different instructions and methods may be used to register or answer. Those experienced in the art will recognize numerous devices (including presently available devices, and future devices) may be substituted or interchanged as the Device 111. In addition, those experienced in the art will recognize that one Device 111 can be used to register, and another Device 111 used to respond to the CRAV Ad.
- the Information Gathering System 112 may include numerous service providers ("SPs"), including a Phone Company SP 170, aPDA SP 175, a TV SP 180, an Internet SP 185, a Private Network SP 190, and any other information gathering system 191.
- SPs service providers
- Those experienced in the art will recognize numerous distribution systems (including presently available systems, and future systems) may be substituted or interchanged as the Information Gathering System 112.
- the Information Gathering System 112 connects to a Data Storage Center 195, which stores data gathered by the Information Gathering System 112.
- the Data Storage Center 195 may include a Personal Data Center (“PDC”) Database 197 and a Data Compiling and Storage (“DCS”) Center Database 196.
- the Data Storage Center 195 includes registration information and response information, random winner selection, and long-term storage of data collected for future data mining ventures.
- the PDC 197 stores the Consumers' personal information, which may include the name, address, social security number (which is typically obtained only from prize winners for tax reporting purposes), personal ID number, phone number, etc.
- the DCS 196 may store demographic data collected during registration, aCRAV ID, and CRAV Ad Query 1820 answers.
- the Data Storage Center 195 may also include a Privacy Database 199.
- the Privacy Database 199 is used when the Promoters decide to implement privacy protection for the Consumers 110 that respond to theCRAV Ads, who have provided personal and confidential data while registering.
- the Privacy Database 199 requires records from the PDC 197 and the DCS 196 to match before Consumers' identities are matched with demographic and historical records. This helps ensure security, data protection, and isolation levels.
- FIG. 2 is a flow diagram illustrating an overview of an exemplary CRAV Ad process.
- an exemplary CRAV Ad process 200 is initiated at the "START" step 201.
- the Promoters sell the CRAV Ads to the Advertisers.
- the Promoters and the Advertisers use the Broadcast Network 105 to promote futureCRAV Ads.
- the Promoters use the Broadcast Network 105, the Device 111, the Information Gathering System 112, and the Data Storage Center 195 to communicate the CRAV Ads to the Consumers 110 and to interact with the Consumers 110.
- step 220 the Promoters use the Device 111, the Information Gathering System 112, and the Data Storage Center 195 to gather the Consumers' registration information and response information.
- step 225 it is determined whether or not the registration and/or the response information will be used for purposes other than awarding prizes. If the answer to step 225 is "YES" and the registration and/or the response information will be used, the process moves to step 226, where the Promoters edit and/or distribute the registration and the response information to the Advertisers and other interested entities. If the answer to step 225 is "NO" and the registration and the response information will not be used, the process moves directly to step 230. In step 230, the Promoters use the Data Storage Center select the winners and distribute the prizes. The process then proceeds to the "END" step 299 and terminates.
- Figure 3 is a flow diagram illustrating an exemplary process describing how the Promoters sell the CRAV Ads to the Advertisers, as set forth in step
- step 305 the Promoters decide how many of the CRAV Ads and the regular ads to communicate and how much to charge for each ad.
- step 310 the Promoters sell theCRAV ads and the regular ads. The process then moves to step 210 of Figure 2.
- the CRAV Ads may be priced in numerous ways. For example, the price may be dependent on the program's audience size (i.e., ratings), or may be priced based on an auction or bidding process, where theCRAV Ads are rewarded to the highest bidder.
- the Promoters may analyze the existing program profitability based on standard production, promotion, and broadcast costs. This may be offset by standard advertising fees for standard advertising.
- the Promoters' CRAV Ad price may include the value of a larger audience size and a higher quality of immersion among Consumers 110. This legitimizes a higher cost-per-minute advertising fee, with the additional fee revenues helping to offset CRAV Ad reward costs, CRAV Ad licensing and promotion costs, and Query 1820 response management process costs.
- the promotion costs may also be considered: the promotion costs, the simultaneous broadcast venues used, the number and type of immersion rewards, the number of questions in the Query 1820 (i.e., immersion verification question, polling question, trivia-based questions of varied difficulties to reduce the number of fully correct responses), on-air versus off-air immersion verification responses, registration requirements, Query 1820 response gathering methodology, and winner selection and prize awarding responsibility.
- the Promoters must also determine if the Consumers 110 will be required to answer one or more special Advertiser-designed questions during the immersion verification process. This market data may be very valuable to the Advertisers, and may further substantiate the fee being charged by the Promoters.
- the Promoters may also elect to add one or more special public opinion questions to the Query 1820.
- This data may be related to the Promoters' other programs, may determine the Consumers' 110 interest levels to certain programming types, or may address any other marketing related issues.
- These public opinion questions may also be conducted as a service to public opinion agencies, which may pay the Promoters for providing the public opinion response results.
- FIG 4 is a flow diagram illustrating an exemplary process describing how the Promoters and the Advertisers use the Broadcast Network 105 to promote future CRAV Ads, as set forth in step 210 of Figure 2.
- the public is preferably notified about the broadcast of the CRAV Ad to maximize the program's audience size.
- the Promoters Prior to the communication including theCRAV Ad, the Promoters provide advance warning to the Consumers 110 who may receive programs where the CRAV Ads will be communicated. This advanced warning may include educational, general public information informing the Consumers 110 about the CRAV Ads, and how successful immersion may result in the Consumers 110 receiving substantial rewards. These advance warnings may also include specific prize information, reveal the name and/or logo, and invite registration by the Consumers 110 prior to the broadcast.
- the Promoters and the Advertisers may provide this advanced notice.
- step 405 the Promoters determine whether or not to give advanced notice of the future CRAV Ad broadcast. If the answer is "NO”, then the process moves to step 215 of Figure 2. If the answer is "YES”, the process moves to step 410, where the Promoters and the Advertisers choose the Broadcast Network 105 for the advanced notice.
- the Broadcast Network 105 that can be used for the advanced notice includes the Broadcast TV Network 120, the Private Network 125, the Cable Network 135, the Internet 130, the Satellite Network 140, or any Other System 141.
- step 415 the Promoters and the Advertisers communicate the availability of future CRAV Ads to the Consumers 110 using the chosen Broadcast Network(s) 105.
- step 416 the promoter decides whether to allow the Consumers 110 to pre-register. If the answer is "NO”, then the process moves to step 215 of Figure 2. If the answer is "YES”, the process moves to step 420.
- step 420 the Consumers 110 decide whether or not to register to respond to the CRAV Ads using the Device 111. If the answer to step 420 is "NO”, the process moves to step 215 of Figure 2.
- the CRAV Ad system is simple, and registration is not required. However, in alternative exemplary embodiments, registration is required during the process. Registration is preferred because this allows the Promoters and the Advertisers to collect detailed information about the Consumers 110. If the answer to step 420 is "YES", the Consumers 110 register, as set forth in step 425. The process then moves to step 215 of Figure 2.
- FIG. 5 is a flow diagram illustrating an exemplary process describing how the privacy option applies to the registration process, as set forth in step 425 of Figure 4.
- an exemplary CRAV Ad process 425 is initiated at the "START" step 501.
- the Promoters decide whether to implement the privacy option.
- the privacy option segregates confidential personal data from demographic data. If the privacy option is used, the Data Storage Center 195 includes the Privacy Database 199, as set forth in step 510.
- the process then moves to step 515. If the privacy option is not implemented, the process moves directly from step 505 to step 515.
- step 515 the Consumers 110 register using the Device 111, and the process moves to step 215 of Figures 2.
- the privacy option is important because it allows the Consumers 110 to be less concerned that their personal registration information will be matched with their demographic and response information by outside parties.
- the Consumers 110 may not be able to fully register and respond to theCRAV Ad within the allocated CRAV Ad time. Therefore, the Consumers 110 will usually want to register before the CRAV Ad is broadcast. Several registration options are available.
- Registration information may include a variety of data.
- the Promoters do not want to use demographic information and simply seek to identify the Consumers 110 for tracking and prize awarding purposes.
- the Consumers 110 are thus asked to provide simple information where they may be reached and identified if selected as a winner.
- This information may include a phone number, a social security number (or portion thereof), a birthday, a name, and an address.
- the Consumers 110 are provided with a unique "CRAV ID". This number may be a randomly generated unique number, or an easily remembered number or a series of numbers (such as a birthday and phone number combination), which may also provide ID information within the number.
- the Promoters may wish to obtain ID information, product-related information, or public opinion-related information.
- the demographic profile of each Consumer 110 may include age, sex, race, weight, height, zip code, physical home or e-mail address, occupation, individual annual earning, educational background, political affiliation, religious affiliation, family size, number of TVs and computers, Advertiser-related or public opinion survey questions, and prior CRAV Ad answers (historical response information).
- a detailed registration may be required for each CRAV Ad.
- gathering this information for each CRAV Ad makes the registration process time-consuming, costly, and redundant, and may deter the Consumers 110 from submitting a response.
- a one-time registration process is also available.
- the Advertisers may have the Consumers 110 with existing CRAV IDs enter additional demographic information to be qualified for the rewards. In this case, new "response" information is added for each additional CRAV Ad response after the original registration.
- the original registration information would be stored in the DCS 196, and as new responses are transmitted to the Data Storage Center 195, the Data Storage Center 195 would be added to the regisfration information.
- the CRAV ID would be required before allowing additions to CRAV Ad records.
- FIG. 6 is a flow diagram illustrating an exemplary process describing how the Promoters use the Broadcast Network 105, the Device 111, the Information Gathering System 112, and the Data Storage Center 195 to communicate the CRAV Ads to the Consumers 110 and to interact with the Consumers 110, as set forth in step 215 of Figure 2.
- an exemplary CRAV Ad process 215 is initiated at the "START" step 601.
- the Promoter communicates the Alert 1805, the Vignette 1810, and the Query 1820 using the Broadcast Network 105.
- the Alert 1805 is a warning to the Consumers that the upcoming Vignette 1810 should be memorized so the Consumers may become eligible to win a reward.
- the Vignette 1810 may be a conventional commercial for a product or service or any other information designed for presentation to a consuming audience.
- the Query 1820 includes one or more questions.
- the Consumers 110 answer the Query 1820.
- the option to communicate the Answer 1830 is provided, based on whether or not the Promoters wish to use this option.
- the Answer 1830 includes the answer to at least one of the Query's 1820 question or questions. If the answer to step 615 is "NO”, and the Answer 1830 is not communicated, the process moves to step 220 of Figure 2. If the answer to step 615 is "YES", the Promoter communicates the Answer 1830 after the counter time has expired using the Broadcast Network 105, as set forth in step 620.
- FIG. 7 is a flow diagram illustrating an exemplary process describing how the Promoter communicates the Alert 1805, the Vignette 1810, and the Query 1820 using the Broadcast Network 105, as set forth in step 605 of Figure 6.
- an exemplary CRAV Ad process 605 is initiated at the "START" step 701.
- the Promoter communicates the Alert 1805 using the Broadcast Network 105.
- the Alert 1805 may include a prize description and an Advertiser and/or Promoter logo.
- the Alert 1805 may also include any other information the Promoters, or some other entity, wishes to display.
- the Promoter communicates the Vignette 1810 using the Broadcast Network 105.
- the Vignette 1810 may include an Ad and the Advertiser and/or Promoter logo.
- the Vignette 1810 may also include any other information the Promoters, or some other entity, wishes to display.
- the Promoter communicates the Query 1820 using the Broadcast Network 105.
- the Query 1820 may include questions, possible answers, login response information, a time remaining counter, and the Advertiser and/or Promoter logo.
- the CRAV Ad Query 1820 may also include any other information the Promoters wishes to include. The process then moves to step 610 of Figure 6.
- FIG 8 is a flow diagram illustrating an exemplary process describing how the Consumers 110 answer the CRAV Ads, as set forth in step 610 of Figure 6.
- an exemplary CRAV Ad process 610 is initiated at the "START" step 801.
- the Device 111 prompts the Consumers 110 to enter their CRAV ID.
- the Device 111 accepts theCRAV ID as set forth in step 810.
- the CRAV ID may be a number assigned by the Promoter or the Advertiser. It may be stored in memory to eliminate the need for manual entry. Examples of how to store the CRAV ID into memory include using a cookie over the Internet, or entering a stored number into a phone (speed dial memory function).
- the Broadcast Network 105 or Device 111 communicates the first question of theCRAV Ad Query 1820 and the answer choices.
- the question can be an immersion verification question, a polling question, a trivia question, or any other type of question.
- the answer choices may be a set of predetermined response options a, b, c, d, etc., or the Consumers 110 may be required to enter the answer itself.
- the options for answering may include the broadcast of unique numbers or letters that may differ between broadcasters, that allow subsequent decoding by the Data Storage Center 195 to determine the broadcast medium or location used by the Consumers 110 to view the CRAV Ad.
- the Consumers 110 enter their answer into the Device 111.
- the Promoters may communicate another question as part of the same Query 1820 using the Broadcast Network 105 or Device 111. This question may be another immersion verification question, or a question used to get information about the Consumers 110. This information may include demographic information or other information.
- step 830 the Process moves to step 830, and the Device 111 communicates the new question.
- step 835 the Consumer enters the answer into the Device 111. The process then moves back to step 825 and is repeated. If the answer to step 825 is "NO”, and no other questions will be asked, the process moves to step 826.
- step 826 it is determined whether or not the Consumer 110 entered a CRAV ID in step 805. If the answer to step 826 is "YES”, the process moves to step 615 of Figure 6. If the answer to step 826 is "NO”, the process moves to step 827, where Consumers 110 have the option to register.
- step 827 If the answer to step 827 is "YES”, and the Consumers 110 register, the process moves to step 615 of Figure 6. If the answer is "NO”, and the Consumers 110 don't register, or don't completely register, the process moves to step 828 and the responses are discarded. The process then moves to step 615 of Figure 6.
- Figures 9A and 9B are picture diagrams illustrating an exemplary nationwide network for gathering the registration and response information, as set forth in step 220 of Figure 2.
- the Query 1820 gathering network is designed to accommodate two variables in any data collection activity. First, expected traffic and geographic/time zone requirements must be met. Second, the registration and the response information must be sent to the Data Storage Center 195.
- Figure 9 A illustrates the United States map, and shows how conventional Phones 145 forward the registration and the response information to the Phone Company SP 170.
- Figure 9B illustrates the United States map, and shows how the Internet computer 130 forwards the registration and the response information to the Internet SP 185.
- the Figures illustrate the United States, one experienced in the art will recognize that the collection system may be implemented in any country, or in multiple countries.
- FIG. 9 A a network is illustrated showing how Consumer responses are forwarded by the Phone 145 to the Phone Company SP 170.
- the traveling information is called “traffic”, the length between two points is “distance”, and impeded traffic is "congestion.”
- a single Web site and a single phone number would be sufficient to handle Query 1820 responses.
- multiple lines are necessary to handle the numerous response traffic.
- design elements may assist in reducing distance and avoiding congestion.
- multiple phone numbers (connected to one or multiple Information Gathering Systems 112) may be located in geographically centered locations.
- one published phone number which incorporates a switch directing incoming calls to one or multiple Information Gathering Systems 112 may be located in geographically centered locations, directed based on the incoming call's origin point.
- Figure 9 A illustrates the option of the Phones 145 forwarding the registration and the response information to the Phone Company SP 170. For responses provided over a network such as the Internet Network
- mirrored Web sites with unique Web site addresses each serving as a Information Gathering System 112 located in geographically centered locations; one published Web site address, which is redirected to one or more mirrored Web sites ideally located in geographically centered locations near the user's SP 112; and unique Web sites hosted by individual Internet SPs 185 or approved Information Gathering Systems 112.
- Figure 9B illustrates the option of the Internet computer 160 forwarding the registration and the response information to the Internet SP 185.
- Figure 10 shows how the Information Gathering System 112 sends the registration and the response information to the Data Storage Center 195. The registration and the response information is sent to the Information Gathering Systems 112 that may be hosted by a SP network.
- ACRAV Web site may also be set up to be the Information Gathering System 112.
- This CRAV Web site may be housed at the same location as the Data Storage Center 195.
- the Information Gathering System 112 forwards the registration and the response information to the Data Storage Center 195 on a time scheduled, synchronized basis.
- the response information may be programmed for automatic erasure by the Information Gathering System 112.
- Figure 10 illustrates three Information Gathering Systems 112 for forwarding registration and response information: an Internet SP 185, a Phone Company SP 170, and a private network SP 190.
- FIG 11 is a flow diagram illustrating an exemplary process describing how the Promoters select winners and distribute prizes, as set forth in step 230 of Figure 2.
- an exemplaryCRAV Ad process 230 is initiated at the "START" step 1101.
- the Data Storage Center 195 stores the registration information in thePDC 197 and the response information in the DCS 196.
- the Promoters or a third party service provider randomly choose winners and alternate winners from the DCS 196 database.
- the DCS 196 database includes a list of the Consumers 110 who have correctly answered all required questions.
- the Promoters, the Advertisers, or a third party service provider also contact the potential winners.
- This third party service provider may also offer fulfillment services including information on Consumer answers and coupons.
- the potential winner identities and the truthfulness of the potential winners' registration and response information may be verified. If this option is used, the Promoters verify the identity by authenticating the Consumers' registration and response information. The Promoters may require potential winners to verify demographic or confidential data prior to awarding the prize. The Promoters may repeat the one or more questions in the Query 1820. The Promoters may elect to disqualify potential winners who fail to provide responses that match their Query 1820 responses. In step 1120, it is determined if the winners are qualified for the prizes.
- step 1120 If the answer to step 1120 is "NO”, the process moves to step 1125, and the next alternate winner is selected from the list of alternate winners. In step 1131, it is determined if the alternate winner is qualified. If the answer to step 1131 is "NO”, the process moves back to step 1125 and is repeated. If the answer to step 1131 is "YES”, the process then moves to step 1132.
- step 1120 If the answer to step 1120 is "YES”, the process moves to step 1132, and the verified winner is added to the list of winners and the winner count is increased. In step 1135, it is determined if all winners are qualified. If the answer to step 1135 is "NO”, the process moves to step 1110 and is repeated. If the answer to step 1135 is "YES”, the process moves to step 1140.
- step 1140 the winner information and other opted information (i.e., demographicaUy pertinent data and Query 1820 response results) may be forwarded to Advertisers and/or other interested entities, particularly if Consumers 110 have approved the forwarding of said information.
- the Promoters, the Advertisers, or a third party service provider also announce the winners.
- step 1145 the Promoters, the Advertisers, or third party service provider forwards the prizes to the winners. The process then ends at step 1199.
- While the above description is ideally suited for visual mass media technology such as the TV and the Internet 130, it may also be utilized in alternate mass media channels, using audio-only technology like radio, or visual-only broadcast mediums, such as a magazine or newspaper ad.
- the CRAV Ads may be answered with complicated, highly-developed computer Devices 111, or simply by using the Phone 145. Those practiced in the art will recognize the above invention may be implemented with any broadcast medium and response medium. In addition, the invention is not limited to providing ads within entertainment content, but can be extended to providing other types of information.
- a third party service provider can be responsible for: gathering the registration and response information, screening the registration and response information to validate it, mining the registration and response information to extract pertinent data, randomly selecting the winners and alternate winners, and providing prize fulfillment and delivery verification services.
- ABS ABS Broadcasting Company
- ACME Motors (“ACME”).
- the Consumers 110 are a four person family in Largo, Florida. Mr. Daly is 60 years old and Mrs. Daly is
- FIG. 12 is a flow diagram illustrating a CRAV Ad example.
- An exemplary process is initiated in step 1201.
- ABS sells two two- minute CRAV Ad slots to ACME Motors ("ACME").
- ABS and ACME advertise the future broadcast of CRAV Ads, and as a result, the Dalys register.
- theCRAV Ads are broadcast.
- the CRAV AD responses are gathered.
- the DCS is utilized to use the gathered information for purposes other than awarding prizes.
- the DCS mines, extracts, edits and forwards the non-prize winner related information.
- the DCS is utilized to select the winners and distributes the prizes.
- Figure 13 is a flow diagram illustrating how the Ad slots are sold, as set forth in step 1205 of Figure 12.
- ABS decides to sell the two CRAV Ads for $1,700,000 each and the twenty-four regular ads for $375,000 each, as set forth in step 1305.
- ABS sells the two CRAV Ads to ACME, and the twenty-four regular ads to other Advertisers, as set forth in step 1310. The process then moves to step 1210 of Figure 12.
- ABS determines the substitution analysis.
- the two CRAV Ads priced at $1,700,000 replace (8) 30-second ad slots, for which ABS had formerly garnered $2.4 million in revenue. ABS also wishes to allocate $1 million for prizes, bringing theCRAV Ad price to $3.4 million.
- the CRAV data gathering cost is $510,000. ABS pays this fee to TPR, a third party information warehousing and collection organization equipped withCRAV related registration and Information Gathering System 112. TPR will also select winners and alternates, authenticate winner responses, provide a list to ABS and ACME, and will handle the prize distribution process. ABS spends $400,000 promoting the future CRAV Ads.
- FIG. 15 is a picture flow diagram illustrating an exemplary CRAV Ad process for ABS and ACME to promote future CRAV Ads, as set forth in step 1210 of Figure 12.
- step 1501 the process 1210 is initiated at the "START" button 1501.
- step 1505 ABS and ACME elect to promote and give advanced notice of the CRAV Ads.
- ABS chooses to promote the CRAV Ads on TV, the Internet 130, email, and TV guide
- ACME chooses to promote the CRAV Ads on the Internet 130, email, and cable TV.
- ABS promotes the upcoming "CRAV/ACME New Car Giveaway" promotion on its own ABS network.
- ABS also purchases TV guide magazine ads, posts information on the ABS Web site, and sends out information to its email lists.
- promoting the CRAV Ads are ACME's own banners on its Web site and email notification to its 3.5 million subscribers.
- ACME also advertises on the HiTechTV cable channel network. Mr. Daly sees the CRAV Ads promoted on ABS. Mrs.
- Mr. Daly and Mrs. Daly choose to register. Mike chooses not to register at this time. Mark does not know he may register, and therefore does not register.
- Mr. Daly registers using the Phone 145, and Mrs. Daly registers using the Internet computer 160.
- the process then moves forward to step 1215.
- the registration process involves having Mr. Daly and Mrs. Daly enter registration information.
- Figure 16 shows a sample CRAV record, which may include a name, Social Security number, phone number, PIN, birthday, email, address, and any wins.
- the Promoters may also ask the Consumers 110 to enter demographic information, which may include sex, zip code, number of children, marital status, race, weight, height, occupation, annual earnings, education, political affiliation, and religious affiliation. This information may be supplemented and updated with information including: the number of TVs and computers owned, the number of vehicles owned, and the favorite TV network.
- the historical response information provides information on the responses the Consumers 110 have given to priorCRAV Ads.
- the Query 1820 also provides an opportunity to gather demographic information. This information may be added to the CRAV demographic information, or may be added to the historical response data. In this case, a Level II demographic record may be incorporated into the record, for easier search and compilation in the future. Level II demographic information is collected after the initial registration point and thus may contain information for some, but not all, Consumers 110. As a result, Level II demographic information may limit the total survey population, as opposed to the primary Level I demographic information, which is provided by all registrants at initial regisfration.
- FIG 17 is a flow chart illustrating an exemplary embodiment of step 1215, where ABS broadcasts the Alert 1805, the Vignette 1810, and the Query 1820.
- the process 1215 is initiated at the "START" step 1701.
- ACME elects to utilize the MultiSimulcast concept, by offering simultaneous ACME CRAV Ad broadcasts over multiple Devices.
- ACME chooses to show the ACME CRAV Ad on ABS, ACME's Web site, HiTechTV Cable, and the R-BAR Network simultaneously at 8:33 PM EST on Sunday. Therefore, identical ACME CRAV Ads are multisimulcast on these mediums at 8:33 PM EST. Mr.
- FIG 18 illustrates theCRAV Ad the Consumers 110 see, as set forth in Figure 17.
- the Alert 1805 is pictured.
- the Alert 1805 states: "Memorizing the following ACME CAR COMPANY CRAV Ad may make you a winner of 1 of 50 new ACME convertibles.” This Alert 1805 is shown for 10 seconds.
- the Vignette 1810 is broadcast.
- the Vignette 1810 is a 60-second entertaining and informative ad suitable for broadcast in non-CRAV Ads as well.
- the Query 1820 is broadcast.
- the Query 1820 includes three questions: an immersion verification question 1820a broadcast over Broadcast Network 105, includingABS, ACME's web site, HiTechTV, and R-BAR private broadcast network; and an Advertiser question 1820b, and polling question 1820c, both of which are distributed via Devices 111, including a telephone network, ACME's Web Site, R-Bar private Network, and Palm Pilot PDA Network.
- the immersion verification question 1820a asks "What new ACME model features side impact air bags?"
- the multiple choice responses are displayed or vocalized: 1) SD2020, 2) XP2030, 3) XX2040, 4) XYZ123.
- the second question, the Advertiser question 1820b is communicated.
- step 1820c the third question, the polling question 1820c, is displayed or vocalized.
- This question is designed for a contracted pollster, posed to the Consumers 110 while responding through the various Devices 111.
- This question asks "Assuming the following choices, for whom do you plan to vote for U.S. President in 2008?”
- the multiple choice responses are displayed or vocalized: 1) Hillary Clinton, 2) ColinPowell 3) Jeb Bush 4) Frank Maggio.
- step 1830 the correct answer to question 1 is displayed or vocalized: XP2030.
- FIG 19 is a flow diagram illustrating how the CRAV Ads are answered by the Dalys, as set forth in step 1710 of Figure 17.
- Mr. Daly answers using the Phone 145, by dialing a phone number he was given when he registered. The phone number connects to an answering service, which asks Mr. Daly for his CRAV ID, as set forth in step 1902. Mr. Daly has already registered, so he enters hisCRAV ID and it is accepted in step 1910.
- the Phone 145 plays Mr. Daly the first question 1820a with answer choices.
- step 1940 Another question is asked, so the process moves from step 1940 to step 1945.
- step 1945 Mr. Daly is asked the second question 1820b with answer choices.
- step 1950 Mr. Daly answers "2 years and over” by pressing 1 on his Phone 145.
- a third question 1820c is asked, so the process moves from step 1940 to step 1945.
- step 1945 Mr. Daly is asked the third question, hi step 1950, Mr. Daly answers he will vote for "Frank Maggio" for President by pressing 4 on his Phone 145. (This is evidence of his political acumen.)
- Mrs. Daly answers using the Internet Computer 160.
- Mrs. Daly already provided her CRAV ID automatically when she logged on (steps 1902-1910), she only needs to answer the questions.
- the Internet 130 shows the immersion verification question 1820a.
- Mrs. Daly selects "XP2030”.
- the Internet Network 130 shows the Advertiser question 1820b with answer choices.
- Mrs. Daly selects "within 2 years”. Because there is another question, the process moves from step 1940 to step 1945 again.
- step 1945 the polling question 1820c with answer choices is shown.
- Mrs. Daly selects "Frank Maggio" representing her choice for President. (Intelligence runs in the Daly household.)
- step 1930 the immersion verification question 1820a with answer choices is displayed.
- step 1935 Mike answers 3 ("XX2040").
- step 1940 the Advertiser question 1820b with answer choices is displayed, hi step 1950, Mike answers 3 ("within 1 year”).
- step 1940 the Advertiser question 1820b with answer choices is displayed, hi step 1950, Mike answers 3 ("within 1 year”).
- step 1926 because Mike does not have a CRAV ID, the process moves to step 1927 and Mike registers and gets a CRAV ID, which is automatically entered. The process then moves to step 1720.
- Mark uses the bar's private network, which broadcasts the CRAV Ads and presents the Query 1820 to the Consumers 110 located within the bar who are connected to the private network and who have enrolled to play. Mark is asked for his CRAV ID in step 1902. Mark has not pre-registered, so Mark types "NONE", and the process moves to step 1905, and then to 1925. In step 1925, registration is allowed during the CRAV Ad, so the process moves to step 1930. In step 1930, the immersion verification question 1820a with answer choices is displayed. In step 1935, Mark answers 3 ("XX2040"). Another question is asked, so the process moves from step 1940 to 1945. In step 1945, the Advertiser question 1820b with answer choices is displayed.
- step 1950 Mark answers 3 ("within 1 year”). Another question is asked, so the process moves from step 1940 to 1945.
- step 1945 the polling question 1820c with answer choices is displayed.
- Mark answers 1 ("Hillary Clinton”). No other questions are asked, so the process moves from step 1940 to step 1926.
- step 1926 the Device recognizes that Mark does not have a CRAV ID. The process moves to step 1927, and Mark is asked if he wishes to follow the registration process (to obtain a CRAV ID) or lose his Query 1820 response information. Mark starts to complete the registration information, but is distracted and logs off. Because he does not complete the registration, he is not assigned a CRAV ID, and his responses are discarded, as set forth in step 1928.
- step 1220 of Figure 12 theCRAV Ad answers are gathered. This is done by the Phone Company SP 170, the Internet SP 185, the PDA SP 175, and the R-Bar Private Network SP 190 forwarding the response and applicable registration information to TPR's DCS 195.
- FIG 20 is a flow diagram illustrating how TPR uses the Data Storage Center 195 to select winners and distribute the prizes, as set forth in step 1226 and 1227 of Figure 12.
- step 2001 the process is initiated at the "START" button.
- TPR's Data Storage Center 195 stores the registration information (for those who registered during game play) and the DCS 196 stores the response information for all the registered Consumers 110, including Mr. Daly, Mrs. Daly, and Mike.
- the potential and alternates winners are randomly chosen and extracted from all the correct answers for question 1820a stored within theDCS 196.
- Mike is chosen as a one of 50 winners and Mrs. Daly is chosen as the first of 50 alternate winners.
- TPR begins the verification process by contacting all 50 winners.
- step 2020 Each winner is qualified in step 2020, and as each winner is verified their name is added to the list of verified winners in step 2035, and the winner counter is increased.
- TPR contacts Mike in step 2010 to verify his CRAV ID, registration information, and response information in step 2020.
- Mike's registration information was falsified (he said he was 60 when registering, but in reality he is 25), so he is disqualified, because truthful answers are required as a condition of winning according to ABS Promotion rules. All of Mike's data is also purged from the Data Storage Center 195 to avoid potentially false or misleading information. This is done to maintain data base integrity.
- step 2020 because Mike's information is not correct, the first alternate winner at the top of the list is chosen, as set forth in step 2025. Mrs.
- Daly is the first alternate winner, so her information is verified in step 2025. Because Mrs. Daly's immersion verification question was correct, and her demographic data is proven to be accurate and verified in step 2031, so she is selected as a verified winner and added to the list in step 2032.
- step 2035 once all 50 winners have been selected and verified, the process moves to step 2040, where TPR forwards to ABS the information as to the identities of all winners, including Mrs. Daly.
- step 2040 ABS and ACME also jointly announce the name of all winners, including Mrs. Daly.
- Included in the information passed to ABS from TPR in step 2040 is a report including demographic information for all Consumer responses for the ACME and pollster designed questions, whichABS may elect to pass along to ACME or to survey organizations who have confractedABS to acquire polling statistics. This report is derived and data mined from the registration and response data. This information includes statistics indicating that of the 5.532 million female Consumers 110, 534,461 live in households with average incomes in excess of $75,000 per year.
- step 2045 TPR forwards a convertible to Mrs. Daly and the other winners.
- the process ends in step 2099.
Description
Claims
Priority Applications (5)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP2002535052A JP2004531747A (en) | 2000-10-12 | 2001-03-29 | Method and system for transmitting advertising and entertainment contents and collecting consumer information |
EP01922804A EP1327212A1 (en) | 2000-10-12 | 2001-03-29 | Method and system for communicating advertising and entertainment content and gathering consumer information |
CA002425260A CA2425260A1 (en) | 2000-10-12 | 2001-03-29 | Method and system for communicating advertising and entertainment content and gathering consumer information |
AU2001249565A AU2001249565A1 (en) | 2000-10-12 | 2001-03-29 | Method and system for communicating advertising and entertainment content and gathering consumer information |
MXPA03003206A MXPA03003206A (en) | 2000-10-12 | 2001-03-29 | Method and system for communicating advertising and entertainment content and gathering consumer information. |
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US23963100P | 2000-10-12 | 2000-10-12 | |
US60/239,631 | 2000-10-12 |
Publications (1)
Publication Number | Publication Date |
---|---|
WO2002031742A2 true WO2002031742A2 (en) | 2002-04-18 |
Family
ID=22903016
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2001/009989 WO2002031742A2 (en) | 2000-10-12 | 2001-03-29 | Method and system for communicating advertising and entertainment content and gathering consumer information |
Country Status (8)
Country | Link |
---|---|
US (2) | US6606745B2 (en) |
EP (1) | EP1327212A1 (en) |
JP (1) | JP2004531747A (en) |
CN (1) | CN1633661A (en) |
AU (1) | AU2001249565A1 (en) |
CA (1) | CA2425260A1 (en) |
MX (1) | MXPA03003206A (en) |
WO (1) | WO2002031742A2 (en) |
Cited By (13)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO2006130912A1 (en) * | 2005-06-07 | 2006-12-14 | Onspot Media Pty Ltd | Location based marketing |
US9386356B2 (en) | 2008-11-26 | 2016-07-05 | Free Stream Media Corp. | Targeting with television audience data across multiple screens |
US9519772B2 (en) | 2008-11-26 | 2016-12-13 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9560425B2 (en) | 2008-11-26 | 2017-01-31 | Free Stream Media Corp. | Remotely control devices over a network without authentication or registration |
US9716736B2 (en) | 2008-11-26 | 2017-07-25 | Free Stream Media Corp. | System and method of discovery and launch associated with a networked media device |
US9961388B2 (en) | 2008-11-26 | 2018-05-01 | David Harrison | Exposure of public internet protocol addresses in an advertising exchange server to improve relevancy of advertisements |
US9986279B2 (en) | 2008-11-26 | 2018-05-29 | Free Stream Media Corp. | Discovery, access control, and communication with networked services |
US10334324B2 (en) | 2008-11-26 | 2019-06-25 | Free Stream Media Corp. | Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device |
US10419541B2 (en) | 2008-11-26 | 2019-09-17 | Free Stream Media Corp. | Remotely control devices over a network without authentication or registration |
US10567823B2 (en) | 2008-11-26 | 2020-02-18 | Free Stream Media Corp. | Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device |
US10631068B2 (en) | 2008-11-26 | 2020-04-21 | Free Stream Media Corp. | Content exposure attribution based on renderings of related content across multiple devices |
US10880340B2 (en) | 2008-11-26 | 2020-12-29 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US10977693B2 (en) | 2008-11-26 | 2021-04-13 | Free Stream Media Corp. | Association of content identifier of audio-visual data with additional data through capture infrastructure |
Families Citing this family (145)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US6769990B2 (en) * | 1998-02-06 | 2004-08-03 | Robert Cohen | Networked search and tracking games |
US7275110B2 (en) * | 1999-12-03 | 2007-09-25 | Intercard Payments, Inc. | Authentication using portion of social security number |
US20010032117A1 (en) * | 2000-04-07 | 2001-10-18 | Persky Robert E. | Continuous and updatable revenue sharing process for lists |
US20070050256A1 (en) * | 2000-06-30 | 2007-03-01 | Jay Walker | Method and apparatus for compensating participation in marketing research |
JP2002015114A (en) * | 2000-06-30 | 2002-01-18 | Tsubasa System Co Ltd | Device and method for processing provide information |
US7054900B1 (en) * | 2000-08-18 | 2006-05-30 | Netzero, Inc. | Automatic, profile-free web page recommendation |
US20040107138A1 (en) * | 2000-10-12 | 2004-06-03 | Maggio Frank S. | Method and system for verifying immersion in advertising content via an immersion enhancing content vignette |
US20040015399A1 (en) * | 2000-10-12 | 2004-01-22 | Maggio Frank S. | Method and system for verifying exposure to message content delivered via outdoor media or in a concentrated format |
US6832207B1 (en) * | 2000-11-28 | 2004-12-14 | Almond Net, Inc. | Super saturation method for information-media |
US20050086112A1 (en) * | 2000-11-28 | 2005-04-21 | Roy Shkedi | Super-saturation method for information-media |
DE10063376A1 (en) * | 2000-12-19 | 2002-06-20 | Philips Corp Intellectual Pty | High pressure discharge lamp used as a light source in digital projection systems comprises a longitudinally extended bulb having two throat regions and a vacuum-tight discharge chamber |
US20020112233A1 (en) * | 2001-02-14 | 2002-08-15 | Euphorianet, Inc. | Method and system for providing network based advertising services |
GB0103753D0 (en) * | 2001-02-15 | 2001-04-04 | Nokia Oyj | Method and apparatus for accessing data |
CA2479771C (en) * | 2001-03-28 | 2009-01-13 | Douglas F. Schumann | System and method of message selection and target audience optimization |
JP2002312634A (en) * | 2001-04-16 | 2002-10-25 | Sony Corp | Method and system for auctioning commercial message frame of broadcasting contents, and method and system for automatically sending broadcasting contents out |
US6848542B2 (en) | 2001-04-27 | 2005-02-01 | Accenture Llp | Method for passive mining of usage information in a location-based services system |
US7437295B2 (en) | 2001-04-27 | 2008-10-14 | Accenture Llp | Natural language processing for a location-based services system |
US7970648B2 (en) * | 2001-04-27 | 2011-06-28 | Accenture Global Services Limited | Advertising campaign and business listing management for a location-based services system |
US7698228B2 (en) * | 2001-04-27 | 2010-04-13 | Accenture Llp | Tracking purchases in a location-based services system |
US6944447B2 (en) | 2001-04-27 | 2005-09-13 | Accenture Llp | Location-based services |
US7072457B2 (en) * | 2001-12-17 | 2006-07-04 | International Business Machines Corporation | Transferring a call to a backup according to call context |
JP4193398B2 (en) * | 2002-02-18 | 2008-12-10 | 日本電気株式会社 | E-mail transfer system, e-mail transfer server, and e-mail transfer method |
US9124916B2 (en) * | 2002-02-20 | 2015-09-01 | Winmore, Inc. | Interactive reward associated with a broadcast |
EP1510031A4 (en) * | 2002-05-06 | 2009-02-04 | Syncronation Inc | Localized audio networks and associated digital accessories |
JP2006505225A (en) * | 2002-10-11 | 2006-02-09 | フランク エス. マッジオ、 | Remote control system and broadcast content interactive communication method |
US7650623B2 (en) * | 2002-11-18 | 2010-01-19 | Internal Machine Industries, Inc. | Method and system for facilitating interactive multimedia experiences |
US20040153366A1 (en) * | 2002-12-31 | 2004-08-05 | National Cable Communications, Llc | System and method for buying and selling spots for advertisements in mass-market media |
US7370212B2 (en) | 2003-02-25 | 2008-05-06 | Microsoft Corporation | Issuing a publisher use license off-line in a digital rights management (DRM) system |
WO2005001643A2 (en) * | 2003-06-21 | 2005-01-06 | J Maev Jack Ivan | Method and apparatus for encouraged visitation web advertising |
US9118812B2 (en) | 2003-08-01 | 2015-08-25 | Advertising.Com Llc | Audience server |
US8464290B2 (en) | 2003-08-01 | 2013-06-11 | Tacoda, Inc. | Network for matching an audience with deliverable content |
US8150732B2 (en) * | 2003-08-01 | 2012-04-03 | Tacoda Llc | Audience targeting system with segment management |
US7805332B2 (en) | 2003-08-01 | 2010-09-28 | AOL, Inc. | System and method for segmenting and targeting audience members |
US20050125290A1 (en) * | 2003-08-01 | 2005-06-09 | Gil Beyda | Audience targeting system with profile synchronization |
US9928522B2 (en) | 2003-08-01 | 2018-03-27 | Oath (Americas) Inc. | Audience matching network with performance factoring and revenue allocation |
US9117217B2 (en) * | 2003-08-01 | 2015-08-25 | Advertising.Com Llc | Audience targeting with universal profile synchronization |
US20050038699A1 (en) * | 2003-08-12 | 2005-02-17 | Lillibridge Mark David | System and method for targeted advertising via commitment |
US8214256B2 (en) * | 2003-09-15 | 2012-07-03 | Time Warner Cable Inc. | System and method for advertisement delivery within a video time shifting architecture |
JP2005115843A (en) * | 2003-10-10 | 2005-04-28 | Ibm Japan Ltd | Terminal, server, method and system for providing services |
EP1560140A1 (en) * | 2004-02-02 | 2005-08-03 | Vodafone Holding GmbH | Method and system for electronic interaction in a network |
US20060242406A1 (en) | 2005-04-22 | 2006-10-26 | Microsoft Corporation | Protected computing environment |
US7672337B2 (en) * | 2004-05-14 | 2010-03-02 | Google Inc. | System and method for providing a digital watermark |
US8495089B2 (en) * | 2004-05-14 | 2013-07-23 | Google Inc. | System and method for optimizing media play transactions |
US7751804B2 (en) | 2004-07-23 | 2010-07-06 | Wideorbit, Inc. | Dynamic creation, selection, and scheduling of radio frequency communications |
US20060053049A1 (en) * | 2004-09-04 | 2006-03-09 | Nolan Brian A | Process for delivering a menu of media and computer options potentially at no cost to consumers in exchange for viewing interactive advertisements |
US7455586B2 (en) * | 2004-09-21 | 2008-11-25 | Igt | Method and system for gaming and brand association |
US8347078B2 (en) | 2004-10-18 | 2013-01-01 | Microsoft Corporation | Device certificate individualization |
US20060106920A1 (en) * | 2004-11-15 | 2006-05-18 | Microsoft Corporation | Method and apparatus for dynamically activating/deactivating an operating system |
US8464348B2 (en) * | 2004-11-15 | 2013-06-11 | Microsoft Corporation | Isolated computing environment anchored into CPU and motherboard |
US8176564B2 (en) * | 2004-11-15 | 2012-05-08 | Microsoft Corporation | Special PC mode entered upon detection of undesired state |
US8336085B2 (en) | 2004-11-15 | 2012-12-18 | Microsoft Corporation | Tuning product policy using observed evidence of customer behavior |
US8712831B2 (en) * | 2004-11-19 | 2014-04-29 | Repucom America, Llc | Method and system for quantifying viewer awareness of advertising images in a video source |
US20060183549A1 (en) * | 2005-02-17 | 2006-08-17 | Chow Timothy Y | Codeword matching game using a mass media network |
US20060212899A1 (en) * | 2005-03-17 | 2006-09-21 | Ryan Steelberg | System and method for broadcast tagging |
US20060212409A1 (en) * | 2005-03-17 | 2006-09-21 | Ryan Steelberg | Method for placing advertisements in a broadcast system |
US20060218036A1 (en) * | 2005-03-23 | 2006-09-28 | King Michael D | System and method for embedding dynamic, server-based questionnaire content within online banner ads |
US8438645B2 (en) | 2005-04-27 | 2013-05-07 | Microsoft Corporation | Secure clock with grace periods |
US20070033102A1 (en) * | 2005-03-29 | 2007-02-08 | Microsoft Corporation | Securely providing advertising subsidized computer usage |
US8099324B2 (en) * | 2005-03-29 | 2012-01-17 | Microsoft Corporation | Securely providing advertising subsidized computer usage |
US8725646B2 (en) | 2005-04-15 | 2014-05-13 | Microsoft Corporation | Output protection levels |
US9363481B2 (en) | 2005-04-22 | 2016-06-07 | Microsoft Technology Licensing, Llc | Protected media pipeline |
US9436804B2 (en) | 2005-04-22 | 2016-09-06 | Microsoft Technology Licensing, Llc | Establishing a unique session key using a hardware functionality scan |
US20060265758A1 (en) | 2005-05-20 | 2006-11-23 | Microsoft Corporation | Extensible media rights |
US8353046B2 (en) | 2005-06-08 | 2013-01-08 | Microsoft Corporation | System and method for delivery of a modular operating system |
US20070124201A1 (en) * | 2005-11-30 | 2007-05-31 | Hu Hubert C | Digital content access system and methods |
US8635526B2 (en) * | 2006-05-25 | 2014-01-21 | Qualcomm Incorporated | Target advertisement in a broadcast system |
US8109819B2 (en) * | 2006-02-21 | 2012-02-07 | Topcoder, Inc. | Internet contest |
US8468561B2 (en) | 2006-08-09 | 2013-06-18 | Google Inc. | Preemptible station inventory |
US20080097842A1 (en) * | 2006-10-19 | 2008-04-24 | Tirumala Venkatakrishna | Automated merchandising network system |
US20090061883A1 (en) * | 2007-08-30 | 2009-03-05 | Fatdoor, Inc. | Business reviews claiming in a geo-spatial environment |
US20080133321A1 (en) * | 2006-12-01 | 2008-06-05 | Yahoo! Inc. | System and method for measuring awareness of online advertising using captchas |
US20080161102A1 (en) * | 2007-01-03 | 2008-07-03 | Response Reward Systems L.C. | Non-risk gaming |
CA2575063C (en) | 2007-01-16 | 2017-07-11 | Bernard Jobin | Method and system for developing and evaluating and marketing products through use of intellectual capital derivative rights |
US20080184026A1 (en) * | 2007-01-29 | 2008-07-31 | Hall Martin H | Metered Personal Computer Lifecycle |
US8266664B2 (en) * | 2007-01-31 | 2012-09-11 | At&T Intellectual Property I, Lp | Methods and apparatus to provide messages to television users |
CN101682729B (en) | 2007-03-22 | 2013-04-10 | 尼尔森(美国)有限公司 | Systems and methods to identify intentionally placed products |
US7826444B2 (en) | 2007-04-13 | 2010-11-02 | Wideorbit, Inc. | Leader and follower broadcast stations |
US7889724B2 (en) | 2007-04-13 | 2011-02-15 | Wideorbit, Inc. | Multi-station media controller |
US7925201B2 (en) | 2007-04-13 | 2011-04-12 | Wideorbit, Inc. | Sharing media content among families of broadcast stations |
US20080271082A1 (en) * | 2007-04-27 | 2008-10-30 | Rebecca Carter | User controlled multimedia television broadcast on single channel |
US20090012855A1 (en) * | 2007-07-06 | 2009-01-08 | Yahoo! Inc. | System and method of using captchas as ads |
US20090169178A1 (en) * | 2007-12-28 | 2009-07-02 | Echostar Technologies Corporation | Apparatus, system and method for storing and presenting to a user different types of content regarding a subject |
FR2926654A3 (en) * | 2008-01-23 | 2009-07-24 | Toluna Soc Par Actions Simplif | METHOD FOR REALIZING SURVEYS BY EXCHANGING TARGETED INFORMATION BETWEEN USERS AND WEB SITES OF A NETWORK |
US20090204819A1 (en) * | 2008-02-07 | 2009-08-13 | Microsoft Corporation | Advertisement-based human interactive proof |
US20100091403A1 (en) * | 2008-10-13 | 2010-04-15 | Seagate Technology Llc | Data storage device with maximum capacity increasable through consumption of advertisement material |
US20100153189A1 (en) * | 2008-12-17 | 2010-06-17 | Noah Labe Dudley | Method and apparatus for processing responses from a remote, live audience |
US9721238B2 (en) | 2009-02-13 | 2017-08-01 | Visa U.S.A. Inc. | Point of interaction loyalty currency redemption in a transaction |
US20100223343A1 (en) * | 2009-02-27 | 2010-09-02 | Sorel Bosan | System and Method for Communicating from an Electronic Device |
US20100223137A1 (en) * | 2009-02-27 | 2010-09-02 | Sorel Bosan | System and Method for Provisioning a Device for Communicating |
US9031859B2 (en) | 2009-05-21 | 2015-05-12 | Visa U.S.A. Inc. | Rebate automation |
US20100306055A1 (en) * | 2009-05-26 | 2010-12-02 | Knowledge Probe, Inc. | Compelled user interaction with advertisement with dynamically generated challenge |
US9443253B2 (en) | 2009-07-27 | 2016-09-13 | Visa International Service Association | Systems and methods to provide and adjust offers |
US10546332B2 (en) | 2010-09-21 | 2020-01-28 | Visa International Service Association | Systems and methods to program operations for interaction with users |
US20110029365A1 (en) * | 2009-07-28 | 2011-02-03 | Beezag Inc. | Targeting Multimedia Content Based On Authenticity Of Marketing Data |
US8463706B2 (en) | 2009-08-24 | 2013-06-11 | Visa U.S.A. Inc. | Coupon bearing sponsor account transaction authorization |
WO2011028893A1 (en) * | 2009-09-03 | 2011-03-10 | Sumo Technologies, Llc | System and method for guaranteed cognitive awareness |
US9002731B2 (en) | 2009-09-03 | 2015-04-07 | Papatel, Inc. | System and method for individual sequential campaign |
WO2011031873A2 (en) * | 2009-09-09 | 2011-03-17 | Andrew Michael Spencer | Interactive advertising platform and methods |
US10438240B1 (en) * | 2009-10-08 | 2019-10-08 | Prime Research Alliance E, Llc | Methods and systems using a multi-platform targeted advertising system to select advertisements within a target geographic area |
US20110112912A1 (en) * | 2009-11-11 | 2011-05-12 | Wu En-Li | System and Method for an Interactive Online Social Classifieds Transaction System |
US20110161813A1 (en) * | 2009-12-31 | 2011-06-30 | Mobitv, Inc. | Data measurement and feedback mechanism using an application framework |
US20110225047A1 (en) * | 2010-02-10 | 2011-09-15 | Paul Breed | Apparatus and methods for generation and utilization of sales leads |
US9697520B2 (en) | 2010-03-22 | 2017-07-04 | Visa U.S.A. Inc. | Merchant configured advertised incentives funded through statement credits |
US8359274B2 (en) | 2010-06-04 | 2013-01-22 | Visa International Service Association | Systems and methods to provide messages in real-time with transaction processing |
US9972021B2 (en) | 2010-08-06 | 2018-05-15 | Visa International Service Association | Systems and methods to rank and select triggers for real-time offers |
US9679299B2 (en) | 2010-09-03 | 2017-06-13 | Visa International Service Association | Systems and methods to provide real-time offers via a cooperative database |
US9477967B2 (en) | 2010-09-21 | 2016-10-25 | Visa International Service Association | Systems and methods to process an offer campaign based on ineligibility |
US10055745B2 (en) | 2010-09-21 | 2018-08-21 | Visa International Service Association | Systems and methods to modify interaction rules during run time |
US9558502B2 (en) | 2010-11-04 | 2017-01-31 | Visa International Service Association | Systems and methods to reward user interactions |
US10438299B2 (en) | 2011-03-15 | 2019-10-08 | Visa International Service Association | Systems and methods to combine transaction terminal location data and social networking check-in |
US10223707B2 (en) | 2011-08-19 | 2019-03-05 | Visa International Service Association | Systems and methods to communicate offer options via messaging in real time with processing of payment transaction |
US9466075B2 (en) | 2011-09-20 | 2016-10-11 | Visa International Service Association | Systems and methods to process referrals in offer campaigns |
US8506378B2 (en) | 2011-09-21 | 2013-08-13 | Igt | Gaming system, gaming device, and method providing advertising messages to players based on a determination of a positive winning gaming session |
US10380617B2 (en) | 2011-09-29 | 2019-08-13 | Visa International Service Association | Systems and methods to provide a user interface to control an offer campaign |
US10290018B2 (en) | 2011-11-09 | 2019-05-14 | Visa International Service Association | Systems and methods to communicate with users via social networking sites |
US10497022B2 (en) | 2012-01-20 | 2019-12-03 | Visa International Service Association | Systems and methods to present and process offers |
US8460090B1 (en) | 2012-01-20 | 2013-06-11 | Igt | Gaming system, gaming device, and method providing an estimated emotional state of a player based on the occurrence of one or more designated events |
US10360578B2 (en) | 2012-01-30 | 2019-07-23 | Visa International Service Association | Systems and methods to process payments based on payment deals |
US8834261B2 (en) | 2012-02-23 | 2014-09-16 | Igt | Gaming system and method providing one or more incentives to delay expected termination of a gaming session |
US8784190B2 (en) | 2012-02-23 | 2014-07-22 | Igt | Gaming system and method providing optimized incentives to delay expected termination of a gaming session |
US10672018B2 (en) | 2012-03-07 | 2020-06-02 | Visa International Service Association | Systems and methods to process offers via mobile devices |
US8880431B2 (en) | 2012-03-16 | 2014-11-04 | Visa International Service Association | Systems and methods to generate a receipt for a transaction |
US9460436B2 (en) | 2012-03-16 | 2016-10-04 | Visa International Service Association | Systems and methods to apply the benefit of offers via a transaction handler |
US9922338B2 (en) | 2012-03-23 | 2018-03-20 | Visa International Service Association | Systems and methods to apply benefit of offers |
US9495690B2 (en) | 2012-04-04 | 2016-11-15 | Visa International Service Association | Systems and methods to process transactions and offers via a gateway |
US9864988B2 (en) | 2012-06-15 | 2018-01-09 | Visa International Service Association | Payment processing for qualified transaction items |
US9626678B2 (en) | 2012-08-01 | 2017-04-18 | Visa International Service Association | Systems and methods to enhance security in transactions |
US10438199B2 (en) | 2012-08-10 | 2019-10-08 | Visa International Service Association | Systems and methods to apply values from stored value accounts to payment transactions |
US10685367B2 (en) | 2012-11-05 | 2020-06-16 | Visa International Service Association | Systems and methods to provide offer benefits based on issuer identity |
US20140149203A1 (en) * | 2012-11-27 | 2014-05-29 | NPV Hungary Zartkoruen Mukodo Reszvenytarsasag | Targeted advertising system and methods |
US9247273B2 (en) | 2013-06-25 | 2016-01-26 | The Nielsen Company (Us), Llc | Methods and apparatus to characterize households with media meter data |
US9990646B2 (en) | 2013-10-24 | 2018-06-05 | Visa International Service Association | Systems and methods to provide a user interface for redemption of loyalty rewards |
US10489754B2 (en) | 2013-11-11 | 2019-11-26 | Visa International Service Association | Systems and methods to facilitate the redemption of offer benefits in a form of third party statement credits |
US9277265B2 (en) | 2014-02-11 | 2016-03-01 | The Nielsen Company (Us), Llc | Methods and apparatus to calculate video-on-demand and dynamically inserted advertisement viewing probability |
US9672516B2 (en) | 2014-03-13 | 2017-06-06 | Visa International Service Association | Communication protocols for processing an authorization request in a distributed computing system |
US10419379B2 (en) | 2014-04-07 | 2019-09-17 | Visa International Service Association | Systems and methods to program a computing system to process related events via workflows configured using a graphical user interface |
US9911129B2 (en) * | 2014-05-06 | 2018-03-06 | At&T Mobility Ii Llc | Facilitating demographic assessment of information using targeted location oversampling |
US10354268B2 (en) | 2014-05-15 | 2019-07-16 | Visa International Service Association | Systems and methods to organize and consolidate data for improved data storage and processing |
US11210669B2 (en) | 2014-10-24 | 2021-12-28 | Visa International Service Association | Systems and methods to set up an operation at a computer system connected with a plurality of computer systems via a computer network using a round trip communication of an identifier of the operation |
US10219039B2 (en) | 2015-03-09 | 2019-02-26 | The Nielsen Company (Us), Llc | Methods and apparatus to assign viewers to media meter data |
EP3326371A4 (en) * | 2015-07-24 | 2019-05-22 | VideoAmp, Inc. | Cross-screen optimization of advertising placement |
US10791355B2 (en) | 2016-12-20 | 2020-09-29 | The Nielsen Company (Us), Llc | Methods and apparatus to determine probabilistic media viewing metrics |
US10692109B1 (en) | 2017-02-06 | 2020-06-23 | Wells Fargo Bank, N.A. | Providing incentives for consuming sponsored media content |
CN108632299A (en) * | 2017-03-15 | 2018-10-09 | 北京京东尚科信息技术有限公司 | Enhance method, apparatus, electronic equipment and the storage medium of registration center's availability |
US20180293616A1 (en) * | 2017-04-10 | 2018-10-11 | Adam Greenhood | System and methods for obtaining and compiling target consumer input from advertising media |
Family Cites Families (65)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
ATE39625T1 (en) * | 1985-08-27 | 1989-01-15 | Copo Praezisionsapparate Ag | TELEVISION GAME DEVICE. |
US5227874A (en) | 1986-03-10 | 1993-07-13 | Kohorn H Von | Method for measuring the effectiveness of stimuli on decisions of shoppers |
US5508731A (en) | 1986-03-10 | 1996-04-16 | Response Reward Systems L.C. | Generation of enlarged participatory broadcast audience |
US4876592A (en) | 1986-03-10 | 1989-10-24 | Henry Von Kohorn | System for merchandising and the evaluation of responses to broadcast transmissions |
US5759101A (en) | 1986-03-10 | 1998-06-02 | Response Reward Systems L.C. | Central and remote evaluation of responses of participatory broadcast audience with automatic crediting and couponing |
US5057915A (en) | 1986-03-10 | 1991-10-15 | Kohorn H Von | System and method for attracting shoppers to sales outlets |
US4926255A (en) | 1986-03-10 | 1990-05-15 | Kohorn H Von | System for evaluation of response to broadcast transmissions |
US5697844A (en) | 1986-03-10 | 1997-12-16 | Response Reward Systems, L.C. | System and method for playing games and rewarding successful players |
US5453015A (en) | 1988-10-20 | 1995-09-26 | Vogel; Peter S. | Audience response system and method |
US4989234A (en) * | 1989-04-11 | 1991-01-29 | Evanston Enterprises, Inc. | Systems for capturing telephonic mass responses |
US5108115A (en) | 1989-12-07 | 1992-04-28 | Robert Berman | Interactive game show and method for achieving interactive communication therewith |
US5035422A (en) | 1989-12-07 | 1991-07-30 | Robert Berman | Interactive game show and method for achieving interactive communication therewith |
US5734413A (en) | 1991-11-20 | 1998-03-31 | Thomson Multimedia S.A. | Transaction based interactive television system |
US5271626A (en) | 1992-04-21 | 1993-12-21 | The Arenas Group | Television game |
DE4216223A1 (en) | 1992-05-19 | 1993-11-25 | Peter Wittstock | Device for playing short films and / or commercials and quizzes, especially in leisure facilities |
US5297802A (en) | 1992-06-05 | 1994-03-29 | Terrence Pocock | Televised bingo game system |
NL9300619A (en) * | 1993-04-08 | 1994-11-01 | Nederland Ptt | System for the transmission of selection code signals to TV or radio stations. |
US5438355A (en) | 1993-04-16 | 1995-08-01 | Palmer; Shelton L. | Interactive system for processing viewer responses to television programming |
US5893075A (en) | 1994-04-01 | 1999-04-06 | Plainfield Software | Interactive system and method for surveying and targeting customers |
US5539822A (en) | 1994-04-19 | 1996-07-23 | Scientific-Atlanta, Inc. | System and method for subscriber interactivity in a television system |
US5717923A (en) | 1994-11-03 | 1998-02-10 | Intel Corporation | Method and apparatus for dynamically customizing electronic information to individual end users |
CA2158293A1 (en) * | 1994-11-03 | 1996-05-04 | Thomas Calvin Cannon | Interactive television system |
US5530469A (en) * | 1994-12-20 | 1996-06-25 | Garfinkle; Norton | Interactive television with correlation of viewers input and results made available to each viewer |
US5935002A (en) | 1995-03-10 | 1999-08-10 | Sal Falciglia, Sr. Falciglia Enterprises | Computer-based system and method for playing a bingo-like game |
US5545088A (en) | 1995-05-08 | 1996-08-13 | Kravitz; Edward A. | Television game interactively played by telephone with television-viewing home audience |
US5643088A (en) | 1995-05-31 | 1997-07-01 | Interactive Network, Inc. | Game of skill or chance playable by remote participants in conjunction with a common game event including inserted interactive advertising |
US5978773A (en) * | 1995-06-20 | 1999-11-02 | Neomedia Technologies, Inc. | System and method for using an ordinary article of commerce to access a remote computer |
US5679077A (en) | 1995-08-11 | 1997-10-21 | Pocock; Terrence | System and method for remote participation in bingo and other games of chance where players select numbers |
GB9523869D0 (en) * | 1995-11-22 | 1996-01-24 | Philips Electronics Nv | Interactive television |
US5794210A (en) | 1995-12-11 | 1998-08-11 | Cybergold, Inc. | Attention brokerage |
US5983196A (en) | 1995-12-19 | 1999-11-09 | Phoneworks, Inc. | Interactive computerized methods and apparatus for conducting an incentive awards program |
US5823879A (en) | 1996-01-19 | 1998-10-20 | Sheldon F. Goldberg | Network gaming system |
US5778181A (en) | 1996-03-08 | 1998-07-07 | Actv, Inc. | Enhanced video programming system and method for incorporating and displaying retrieved integrated internet information segments |
US6018768A (en) | 1996-03-08 | 2000-01-25 | Actv, Inc. | Enhanced video programming system and method for incorporating and displaying retrieved integrated internet information segments |
US5774664A (en) | 1996-03-08 | 1998-06-30 | Actv, Inc. | Enhanced video programming system and method for incorporating and displaying retrieved integrated internet information segments |
US6070145A (en) * | 1996-07-12 | 2000-05-30 | The Npd Group, Inc. | Respondent selection method for network-based survey |
US5915243A (en) | 1996-08-29 | 1999-06-22 | Smolen; Daniel T. | Method and apparatus for delivering consumer promotions |
US5999914A (en) | 1996-10-16 | 1999-12-07 | Microsoft Corporation | Electronic promotion system for an electronic merchant system |
JPH10174082A (en) * | 1996-12-13 | 1998-06-26 | Toshiba Corp | Two-way tv broadcast system and file access method applied to the system |
US6151586A (en) | 1996-12-23 | 2000-11-21 | Health Hero Network, Inc. | Computerized reward system for encouraging participation in a health management program |
US6379251B1 (en) * | 1997-02-24 | 2002-04-30 | Realtime Media | System and method for increasing click through rates of internet banner advertisements |
US6161059A (en) * | 1998-09-14 | 2000-12-12 | Walker Digital, Llc | Vending machine method and apparatus for encouraging participation in a marketing effort |
US6216111B1 (en) | 1997-03-19 | 2001-04-10 | Walker Digital, Llc | System and method for telemarketing presentations |
US6529878B2 (en) * | 1997-03-24 | 2003-03-04 | De Rafael Carey A. | System for rewarding viewers of interactive commercial advertisements |
US6064978A (en) | 1997-06-24 | 2000-05-16 | Experts Exchange, Inc. | Question and answer system using computer networks |
US6061660A (en) | 1997-10-20 | 2000-05-09 | York Eggleston | System and method for incentive programs and award fulfillment |
WO1999052055A1 (en) * | 1998-04-06 | 1999-10-14 | Netvalue, Inc. | Method and system for electronic distribution of product redemption coupons |
US6205432B1 (en) | 1998-06-05 | 2001-03-20 | Creative Internet Concepts, Llc | Background advertising system |
US6349329B1 (en) * | 1998-09-29 | 2002-02-19 | Radiowave.Com, Inc. | Coordinating delivery of supplemental materials with radio broadcast material |
US6236975B1 (en) | 1998-09-29 | 2001-05-22 | Ignite Sales, Inc. | System and method for profiling customers for targeted marketing |
JP2000148675A (en) * | 1998-11-09 | 2000-05-30 | Nec Corp | Device and method for providing customized advertisement on www |
US6216129B1 (en) | 1998-12-03 | 2001-04-10 | Expanse Networks, Inc. | Advertisement selection system supporting discretionary target market characteristics |
US7051351B2 (en) * | 1999-03-08 | 2006-05-23 | Microsoft Corporation | System and method of inserting advertisements into an information retrieval system display |
US6212262B1 (en) | 1999-03-15 | 2001-04-03 | Broadpoint Communications, Inc. | Method of performing automatic sales transactions in an advertiser-sponsored telephony system |
CA2337355A1 (en) * | 1999-05-12 | 2000-11-23 | Silicon Stemcell, Llc | Printed medium activated interactive communication |
US6102406A (en) | 1999-06-07 | 2000-08-15 | Steven A. Miles | Internet-based advertising scheme employing scavenger hunt metaphor |
KR20010029020A (en) | 1999-09-28 | 2001-04-06 | 이종국 | An advertising game |
AU1013401A (en) * | 1999-10-21 | 2001-04-30 | Centrsource Corp. | System for implementing an interactive advertising campaign |
US20010032125A1 (en) * | 1999-12-20 | 2001-10-18 | Sundeep Bhan | Activation of coupons based on quiz or questionnaire |
JP2001236443A (en) | 2000-02-24 | 2001-08-31 | Nec Corp | Method for providing advertisement information and method and system for grasping its advertisement effect |
AU2001249994A1 (en) * | 2000-02-25 | 2001-09-03 | Interval Research Corporation | Method and system for selecting advertisements |
US20020046095A1 (en) * | 2000-03-03 | 2002-04-18 | Wallace Clyde Riley | System and method for increasing retention of advertisement information |
US20010037232A1 (en) | 2000-03-13 | 2001-11-01 | Miller Kenneth C. | Method for tracking advertising effectiveness |
US20020077902A1 (en) * | 2000-06-30 | 2002-06-20 | Dwight Marcus | Method and apparatus for verifying review and comprehension of information |
US20020049634A1 (en) * | 2000-07-06 | 2002-04-25 | Joseph Longinotti | Interactive quiz based internet system |
-
2001
- 2001-03-29 AU AU2001249565A patent/AU2001249565A1/en not_active Abandoned
- 2001-03-29 CA CA002425260A patent/CA2425260A1/en not_active Abandoned
- 2001-03-29 JP JP2002535052A patent/JP2004531747A/en active Pending
- 2001-03-29 EP EP01922804A patent/EP1327212A1/en not_active Withdrawn
- 2001-03-29 WO PCT/US2001/009989 patent/WO2002031742A2/en not_active Application Discontinuation
- 2001-03-29 MX MXPA03003206A patent/MXPA03003206A/en active IP Right Grant
- 2001-03-29 CN CN01818862.1A patent/CN1633661A/en active Pending
- 2001-03-29 US US09/820,482 patent/US6606745B2/en not_active Expired - Lifetime
-
2003
- 2003-04-18 US US10/418,491 patent/US20030195804A1/en not_active Abandoned
Non-Patent Citations (1)
Title |
---|
See references of EP1327212A1 * |
Cited By (31)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO2006130912A1 (en) * | 2005-06-07 | 2006-12-14 | Onspot Media Pty Ltd | Location based marketing |
US9386356B2 (en) | 2008-11-26 | 2016-07-05 | Free Stream Media Corp. | Targeting with television audience data across multiple screens |
US9519772B2 (en) | 2008-11-26 | 2016-12-13 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9560425B2 (en) | 2008-11-26 | 2017-01-31 | Free Stream Media Corp. | Remotely control devices over a network without authentication or registration |
US9576473B2 (en) | 2008-11-26 | 2017-02-21 | Free Stream Media Corp. | Annotation of metadata through capture infrastructure |
US9589456B2 (en) | 2008-11-26 | 2017-03-07 | Free Stream Media Corp. | Exposure of public internet protocol addresses in an advertising exchange server to improve relevancy of advertisements |
US9591381B2 (en) | 2008-11-26 | 2017-03-07 | Free Stream Media Corp. | Automated discovery and launch of an application on a network enabled device |
US9686596B2 (en) | 2008-11-26 | 2017-06-20 | Free Stream Media Corp. | Advertisement targeting through embedded scripts in supply-side and demand-side platforms |
US9703947B2 (en) | 2008-11-26 | 2017-07-11 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9706265B2 (en) | 2008-11-26 | 2017-07-11 | Free Stream Media Corp. | Automatic communications between networked devices such as televisions and mobile devices |
US9716736B2 (en) | 2008-11-26 | 2017-07-25 | Free Stream Media Corp. | System and method of discovery and launch associated with a networked media device |
US9838758B2 (en) | 2008-11-26 | 2017-12-05 | David Harrison | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9848250B2 (en) | 2008-11-26 | 2017-12-19 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9854330B2 (en) | 2008-11-26 | 2017-12-26 | David Harrison | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9866925B2 (en) | 2008-11-26 | 2018-01-09 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US9961388B2 (en) | 2008-11-26 | 2018-05-01 | David Harrison | Exposure of public internet protocol addresses in an advertising exchange server to improve relevancy of advertisements |
US9967295B2 (en) | 2008-11-26 | 2018-05-08 | David Harrison | Automated discovery and launch of an application on a network enabled device |
US9986279B2 (en) | 2008-11-26 | 2018-05-29 | Free Stream Media Corp. | Discovery, access control, and communication with networked services |
US10032191B2 (en) | 2008-11-26 | 2018-07-24 | Free Stream Media Corp. | Advertisement targeting through embedded scripts in supply-side and demand-side platforms |
US10074108B2 (en) | 2008-11-26 | 2018-09-11 | Free Stream Media Corp. | Annotation of metadata through capture infrastructure |
US10142377B2 (en) | 2008-11-26 | 2018-11-27 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US10334324B2 (en) | 2008-11-26 | 2019-06-25 | Free Stream Media Corp. | Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device |
US10419541B2 (en) | 2008-11-26 | 2019-09-17 | Free Stream Media Corp. | Remotely control devices over a network without authentication or registration |
US10425675B2 (en) | 2008-11-26 | 2019-09-24 | Free Stream Media Corp. | Discovery, access control, and communication with networked services |
US10567823B2 (en) | 2008-11-26 | 2020-02-18 | Free Stream Media Corp. | Relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device |
US10631068B2 (en) | 2008-11-26 | 2020-04-21 | Free Stream Media Corp. | Content exposure attribution based on renderings of related content across multiple devices |
US10771525B2 (en) | 2008-11-26 | 2020-09-08 | Free Stream Media Corp. | System and method of discovery and launch associated with a networked media device |
US10791152B2 (en) | 2008-11-26 | 2020-09-29 | Free Stream Media Corp. | Automatic communications between networked devices such as televisions and mobile devices |
US10880340B2 (en) | 2008-11-26 | 2020-12-29 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
US10977693B2 (en) | 2008-11-26 | 2021-04-13 | Free Stream Media Corp. | Association of content identifier of audio-visual data with additional data through capture infrastructure |
US10986141B2 (en) | 2008-11-26 | 2021-04-20 | Free Stream Media Corp. | Relevancy improvement through targeting of information based on data gathered from a networked device associated with a security sandbox of a client device |
Also Published As
Publication number | Publication date |
---|---|
CN1633661A (en) | 2005-06-29 |
CA2425260A1 (en) | 2002-04-18 |
US20020046098A1 (en) | 2002-04-18 |
AU2001249565A1 (en) | 2002-04-22 |
EP1327212A1 (en) | 2003-07-16 |
US6606745B2 (en) | 2003-08-12 |
US20030195804A1 (en) | 2003-10-16 |
JP2004531747A (en) | 2004-10-14 |
MXPA03003206A (en) | 2004-12-03 |
Similar Documents
Publication | Publication Date | Title |
---|---|---|
US6606745B2 (en) | Method and system for communicating advertising and entertainment content and gathering consumer information | |
US20040220858A1 (en) | Method and system for verifying exposure to message content delivered via subscription networks | |
US20030195807A1 (en) | Method and system for verifying exposure to message content via a printed response | |
US20040015399A1 (en) | Method and system for verifying exposure to message content delivered via outdoor media or in a concentrated format | |
US20040103032A1 (en) | Remote control system and method for interacting with broadcast content | |
US7248888B2 (en) | Method and apparatus for interactive audience participation at a live entertainment event | |
EP0686334B1 (en) | Generation of enlarged participatory broadcast audience | |
US6443840B2 (en) | Evaluation of responses of participatory broadcast audience with prediction of winning contestants; monitoring, checking and controlling of wagering, and automatic crediting and couponing | |
US6996413B2 (en) | Method and apparatus for interactive audience participation at a live spectator event | |
CA2518215C (en) | Method and apparatus for interactive audience participation at a live spectator event | |
US8229093B2 (en) | Method for marketing to audience members based upon votes cast by audience members | |
US20060282319A1 (en) | Method and system for substituting media content | |
US20060129458A1 (en) | Method and system for interacting with on-demand video content | |
US20050060232A1 (en) | Method and system for interacting with a writing | |
US20060253330A1 (en) | Method and system for automatically substituting media content | |
US20100306064A1 (en) | Method, system and apparatus for interactive billboard advertising at a live entertainment event | |
US20040107138A1 (en) | Method and system for verifying immersion in advertising content via an immersion enhancing content vignette | |
US20090132352A1 (en) | Viewing Incentive | |
CA2501561A1 (en) | Remote control system and method for interacting with broadcast content | |
US7860742B1 (en) | Offline to online marketing program to incentivize television viewers to participate in an interactive internet contest | |
WO2003096668A2 (en) | Method and system for verifying exposure to message content and collecting a printed verification response | |
KR20040074293A (en) | An method for issuing the information lottery in use of the network, and its system |
Legal Events
Date | Code | Title | Description |
---|---|---|---|
AK | Designated states |
Kind code of ref document: A2 Designated state(s): AE AG AL AM AT AU AZ BA BB BG BR BY BZ CA CH CN CR CU CZ DE DK DM DZ EE ES FI GB GD GE GH GM HR HU ID IL IN IS JP KE KG KP KR KZ LC LK LR LS LT LU LV MA MD MG MK MN MW MX MZ NO NZ PL PT RO RU SD SE SG SI SK SL TJ TM TR TT TZ UA UG UZ VN YU ZA ZW |
|
AL | Designated countries for regional patents |
Kind code of ref document: A2 Designated state(s): GH GM KE LS MW MZ SD SL SZ TZ UG ZW AM AZ BY KG KZ MD RU TJ TM AT BE CH CY DE DK ES FI FR GB GR IE IT LU MC NL PT SE TR BF BJ CF CG CI CM GA GN GW ML MR NE SN TD TG |
|
DFPE | Request for preliminary examination filed prior to expiration of 19th month from priority date (pct application filed before 20040101) | ||
121 | Ep: the epo has been informed by wipo that ep was designated in this application | ||
WWE | Wipo information: entry into national phase |
Ref document number: 2425260 Country of ref document: CA |
|
WWE | Wipo information: entry into national phase |
Ref document number: 435/KOL-NP/2003 Country of ref document: IN Ref document number: 435/KOLNP/2003 Country of ref document: IN |
|
WWE | Wipo information: entry into national phase |
Ref document number: 2002535052 Country of ref document: JP |
|
WWE | Wipo information: entry into national phase |
Ref document number: PA/a/2003/003206 Country of ref document: MX |
|
WWE | Wipo information: entry into national phase |
Ref document number: 2001249565 Country of ref document: AU |
|
WWE | Wipo information: entry into national phase |
Ref document number: 2001922804 Country of ref document: EP |
|
WWE | Wipo information: entry into national phase |
Ref document number: 018188621 Country of ref document: CN |
|
WWP | Wipo information: published in national office |
Ref document number: 2001922804 Country of ref document: EP |
|
REG | Reference to national code |
Ref country code: DE Ref legal event code: 8642 |
|
WWW | Wipo information: withdrawn in national office |
Ref document number: 2001922804 Country of ref document: EP |