CN105072464A - Electronic program guide display method based on watching duration - Google Patents

Electronic program guide display method based on watching duration Download PDF

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Publication number
CN105072464A
CN105072464A CN201510444507.0A CN201510444507A CN105072464A CN 105072464 A CN105072464 A CN 105072464A CN 201510444507 A CN201510444507 A CN 201510444507A CN 105072464 A CN105072464 A CN 105072464A
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business
iptv
user
service
duration
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CN105072464B (en
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赵新宁
嵇正鹏
汪敏娟
李明久
乔安
吕超
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Tianyi Digital Life Technology Co Ltd
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JIANGSU PUBLIC INFORMATION CO Ltd
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Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26258—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44204—Monitoring of content usage, e.g. the number of times a movie has been viewed, copied or the amount which has been watched
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4667—Processing of monitored end-user data, e.g. trend analysis based on the log file of viewer selections
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/61—Network physical structure; Signal processing
    • H04N21/6106—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network
    • H04N21/6125—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network involving transmission via Internet

Abstract

The invention discloses an electronic program guide display method based on watching duration. The method comprises the steps that watching duration vectors of various types of IPTV service labels of a user are calculated; the use duration vector, which is corresponding to each service label, of an IPTV system service is calculated; the use duration vector of each service label forms the use duration proof, which is corresponding to each service label, of the IPTV system service; an electronic program guide acquires watching duration ratio vectors of various types of IPTV service labels of the current user according to the user ID; the IPTV service integrated watching duration ratio of a last user is calculated; and the watching duration ratios of the current user are in descending order and displayed. According to the invention, the integrated watching duration ratio calculated through the personal history watching of the users and the whole history watching of the IPTV system is used as a data basis to display personalized services for the users in the electronic program guide system, which enhances the service use experience of the users.

Description

Based on the electric program menu methods of exhibiting of rating duration
Technical field
The present invention relates to broadband communications technologies field, be specifically related to a kind of electric program menu methods of exhibiting based on rating duration.
Background technology
IPTV service: in general, IPTV shows the business of user to comprise two large classes: audiovisual class, increment class.Audiovisual class refers to live television channel, demand (telecommunication) service that conventional television is shown; Increment class refers to the functional service such as graph text information, interaction entertainment with the Internet feature.
Service label group: the business in IPTV system, when issuing, can arrange set of tags according to the feature of IPTV service content and be described business.Namely label in set of tags can be considered the type of this business.The content type (if being that audiovisual class business also can comprise director, act the leading role personnel's title) of business can be comprised in service label group.Such as: the service label group of " the World Without Thieve " this audio-visual service is: { China, comedy, for the new year, the story of a play or opera, Feng little Gang, Liu Dehua, Liu Ruoying, Wang Baoqiang }; The play service label group of this value-added service of IPTV fighting landlord is: { game, chess and card, leisure }.
Rating duration: refer to that in IPTV system, user uses the time of IPTV service.Audio-visual service is referred to that user uses the time of business; The time that user stops or uses is referred to for value-added service.
At present, IPTV platform shows the business tine of user to be carry out human-edited according to platform operation planning by electric program menu, shows the business tine of user to be fixing.Such operation mode meets the basic rating demand of user.On the basis meeting basic rating demand, how more deep development IPTV service, the personalization carrying out IPTV platform service shows it is one of current major issue urgently to be resolved hurrily.
The user watched historical data of IPTV platform record carries out the personalized significant data shown to user.These view history data have recorded the duration situation that user uses all types of business, can count user automatically and use the rating duration ratio of all types of content in IPTV, count some business rating ratio situation in business of the same type.By to individual subscriber rating ratio situation and business of the same type rating ratio situation comprehensive in internal system entirety, can based on individual subscriber view history data, in conjunction with the rating duration historical data of business all types of in IPTV platform, formed for concrete IPTV user's, conform to the user watched historical custom of IPTV, combine the service integration rating duration ratio of the comprehensive service condition of IPTV platform service, based on this value, towards different users, according to the comprehensive rating duration ratio of user to each business, service display is sorted, realize personalized electric program menu to show, promote customer service experience, for IPTV precision marketing and user behavior analysis, support the development strategy of China Telecom's IPTV service.
At present, IPTV platform clectronic program menu system provides the mode of showing different business by the difference of user by the artificial mode such as setting, but be not well positioned to meet the needs of accurate marketing, the setting intricate operation of arranging service is carried out in craft and workload is very huge.
Summary of the invention
For above defect or the Improvement requirement of prior art, the object of the present invention is to provide a kind of electric program menu methods of exhibiting based on rating duration, after gathering user watched duration historical record from IPTV platform, be sent to and all kinds of rating ratio computing system that provides be provided and carry out pre-calculation process, calculate the duration ratio that user uses all kinds of content of IPTV, the ratio value of each contents watching duration of IPTV and similar content duration, and user is merged all kinds of business rating ratio and IPTV system business view as a whole ratio, obtain the comprehensive rating duration ratio for active user.Carry out sequence according to the comprehensive rating duration ratio of active user to IPTV system business to show.Present invention achieves the automatic acquisition of all kinds of business of user rating ratio and calculating, the acquisition of IPTV system business view as a whole ratio and calculating, the acquisition of the comprehensive rating time length ratio of user and calculating.By the comprehensive rating time length ratio that individual subscriber history rating, the overall history viewership of IPTV system calculate, as being that user shows the data foundation that individual business is shown at electronic program menu system, promote customer service experience, for IPTV precision marketing and user behavior analysis, support the development strategy of China Telecom's IPTV service.
Technical scheme of the present invention is: based on the electric program menu methods of exhibiting of rating duration, comprise the following steps:
Steps A: IPTV system calculates according to the history rating record of user: user uses the rating duration of each labels class business to account for the ratio value of this user all business uses duration, calculates each labels class ratio value and constitutes the rating duration ratio vector of IPTV user to all kinds of IPTV service label;
Step B: calculate current business for each the service label type in IPTV system and used time length ratio by all business that the duration used is corresponding with service label in IPTV system in IPTV system, after calculating the ratio of all labels in this service label group complete, long vector when these ratio values constitute the use of IPTV system business corresponding each service label;
Service labels all in step C:IPTV system uses duration vector to constitute the use duration matrix of the corresponding each service label of the whole business of IPTV system;
Step D: electronic program menu system obtains the rating duration ratio vector of active user to all kinds of IPTV service label according to user ID automatically;
Step e: according to the use duration matrix of the corresponding each service label of the whole business of IPTV system and user to the result of calculation of the rating duration ratio vector of all kinds of IPTV service label, obtain the IPTV service comprehensive rating duration ratio for active user;
Step F: displaying business is sorted from big to small for user's choice for use to the IPTV service of active user comprehensive rating duration ratio.
Further, the IPTV service comprehensive rating duration ratio of active user is obtained as follows:
User uses the total time length M of IPTV system business, calculates user and uses the total time length of the corresponding business of a certain class service label to be T i, user is to the preference ratio p of certain class service label i=T i/ M, if M=0, then p i=0; Calculate user to after the preference ratio of the whole service label of system, obtain the rating duration ratio vector P of IPTV user to all kinds of IPTV service label m × 1={ p 1, p 2, p m} t, wherein, m is the total quantity of IPTV system service label;
Calculate some business by the total time length M used, then calculate the type of service that in service label group corresponding to this business, each service label j is corresponding respectively and use total duration G j, some business in all business comprising same line of business label by the ratio v used ji=M/G jif, G j=0, then v ji=0, after calculating the rating duration ratio value of complete some business in the type of service that all service labels are corresponding, long vector V when can obtain the use of IPTV system business corresponding each service label k={ v k1, v k2, v km, wherein k is the numbering of business in IPTV system, and m is the total quantity of IPTV system service label;
If the number of services comprised in IPTV system is n, when the service label calculating each business uses after long vector, obtain the use duration matrix Prog of the corresponding each service label of the whole business of IPTV system n × m={ V 1, V 2, V kv n} t;
User IP TV service integration rating duration ratio S can be calculated to the rating duration ratio vector of all kinds of IPTV service label, the use duration matrix of the corresponding each service label of the whole business of IPTV system according to IPTV user n × 1=Prog n × m× P m × 1.Another aspect of the present invention, comprise a kind of electric program menu display systems based on rating duration, comprising: user tag rating time length ratio vector Automatic computing system, IPTV service label rating time length ratio vector calculation system, User IP TV service integration rating duration ratio computing system, user individual electronic program menu system four parts.
Therefore, the present invention can obtain following beneficial effect:
The present invention is based on rating duration and carry out personalized electronic program menu system implementation method of showing, achieve the automatic calculating according to view histories situation, IPTV user being used to all types of business proportion, the each business in IPTV that achieves is used the calculating of duration ratio in same line of business, by the rating proportion composite of individual subscriber angle and entire system angle, improve as user carries out data range (IPTV system scope) and the degree of depth (accuracy) of the displaying of individual electronic program guide.By the comprehensive rating time length ratio that individual subscriber history rating, the overall history viewership of IPTV system calculate, as being that user shows the data foundation that individual business is shown at electronic program menu system, promote customer service experience, for IPTV precision marketing and user behavior analysis, support the development strategy of China Telecom's IPTV service.
Accompanying drawing explanation
Below in conjunction with drawings and Examples, the invention will be further described, in accompanying drawing:
Fig. 1 is schematic flow sheet of the present invention;
Fig. 2 is the use duration matrix process schematic that system calculates the corresponding each service label of the whole business of IPTV system automatically;
Fig. 3 is application scenarios schematic diagram of the present invention;
Fig. 4 is embodiment of the present invention schematic diagram.
Embodiment
In order to make object of the present invention, technical scheme and advantage clearly understand, below in conjunction with drawings and Examples, the present invention is further elaborated.Should be appreciated that specific embodiment described herein only in order to explain the present invention, be not intended to limit the present invention.In addition, if below in described each execution mode of the present invention involved technical characteristic do not form conflict each other and just can mutually combine.
The present invention proposes in a kind of IPTV platform, carry out personalized electronic program menu system implementation method of showing according to rating duration.Be described as follows:
(1) realization flow of the present invention
As shown in Figure 1, be the workflow of carrying out the personalized electronic program menu system shown based on rating duration of the present invention's proposition.
Steps A: IPTV system, according to the rating duration historical record of user, calculates automatically: user uses the rating duration of each labels class business to account for the ratio value of this user all business uses duration.Calculate each labels class ratio value to constitute: IPTV user is to the rating duration ratio vector of all kinds of IPTV service label.
Step B: as shown in Figure 2.For the concrete business in IPTV system, for each the service label type in IPTV system, calculate: current business is used time length ratio by all business that the duration used is corresponding with service label in IPTV system in IPTV system, after calculating the ratio of all labels in this service label group complete, long vector when these ratio values constitute the use of IPTV system business corresponding each service label.
Service labels all in step C:IPTV system uses duration vector to constitute the use duration matrix of the corresponding each service label of the whole business of IPTV system.
Step D: user opens Set Top Box, electronic program menu system obtains the rating duration ratio vector of active user to all kinds of IPTV service label according to user ID automatically.
Step e: according to the use duration matrix of the corresponding each service label of the whole business of IPTV system and user to the result of calculation of the rating duration ratio vector of all kinds of IPTV service label, obtain the IPTV service comprehensive rating duration ratio for active user.
Step F: displaying business is sorted from big to small for user's choice for use to the IPTV service of active user comprehensive rating duration ratio.
(2) application scenarios of the present invention
Application scenarios of the present invention as shown in Figure 3.Be made up of user tag rating time length ratio vector Automatic computing system, IPTV service label rating time length ratio vector calculation system, User IP TV service integration rating duration ratio computing system, user individual electronic program menu system four parts.Be described as follows:
(1) user tag rating time length ratio vector Automatic computing system (being called for short " user tag is than computing system ") calculates the ratio that IPTV user uses all types of business hours, passing ratio value reflects: user is to the rating duration ratio of business corresponding to all types of IPTV service label, the ratio value calculating gained is higher, represents that this user uses the duration of a certain type service more, reflects the use preference behavior of user to all kinds of business of IPTV in quantity.
(2) (" service label is than computing system ") for abbreviation for IPTV service label rating time length ratio vector calculation system, total duration that the concrete business of calculating IPTV system uses and same line of business use the ratio of total duration, this ratio can reflect the duration ratio that by user used of this business in same line of business, ratio value is higher then to be represented in IPTV system, whole user uses the duration of this business more in same line of business, reflects that in IPTV system, all types of business is by the degree of user preference in quantity.
(3) User IP TV service integration rating duration ratio computing system (being called for short " the comprehensive rating of user is than computing system "), according to the rating duration ratio of user to each service label, rating duration ratio in some business each service label type belonging to it carries out vector multiplication calculating, calculate the rating duration characteristics ratio combining individual and system of this business, ratio value reflects the concrete comprehensive viewership of each business all business from individual subscriber rating duration angle and IPTV system view as a whole duration angle, ratio value is higher, represents that this business is from individual rating, system rating angle is all suitable for being presented to active user and uses.
(4) user individual electronic program menu system, according to the IPTV service comprehensive rating duration ratio value that the comprehensive rating of user provides than computing system, is proportionally worth sequence shows from high in the end, selects for user by IPTV service.
(3) user tag rating time length ratio vector Automatic computing system
For each user in IPTV system, user tag is than the time span data that first computing system obtains the used all business of this user and service label group corresponding to each business, this user uses each business.After getting above-mentioned information, 1. user tag calculates user to the rating duration ratio of user in IPTV system to each service label than computing system according to the formula that the present invention proposes.
First user tag calculates user than computing system and uses the total time length of IPTV system business: M, calculating user use the total time length of the business containing a certain class service label: T i.Then:
User is to the preference ratio of certain class service label: p i=T i/ M (if M=0, then p i=0) formula 1.
Calculate complete user to after the rating duration ratio value of each service label of IPTV system, the rating duration ratio vector of IPTV user to all kinds of IPTV service label can be obtained: P m × 1={ p 1, p 2, p m} t(m is the total quantity of IPTV system service label).
(4) IPTV service label rating time length ratio vector calculation system
For each business in IPTV system, service label than computing system automatically calculate this business by use total time length, in service label type corresponding to this business, other business is by the total time length used.2. service label calculates this business in same line of business by the rating duration ratio used than computing system according to the formula that the present invention proposes.
Service label calculates than computing system and first calculates some business by the total time length M used, then calculates in service label group corresponding to this business respectively, and type of service corresponding to each service label j is by the total duration G used j.Then:
Some business in all business comprising same line of business label by the ratio used:
V ji=M/G jif (G j=0, then v ji=0) formula 2.
After calculating the rating duration ratio value of complete some business in the type of service that all service labels are corresponding, long vector: V when can obtain the use of IPTV system business corresponding each service label k={ v k1, v k2, v km(k is the numbering of business in IPTV system, and m is the total quantity of IPTV system service label).Vector V kin the such information of element representation: for some IPTV service K, element v kirepresent that this business contains in the business of service label i by the ratio of service condition all.This value is larger, just represents that the time that business K is used by user in business of the same type is more.
If the number of services comprised in IPTV system is n, so after long vector, combine the use duration matrix obtaining the corresponding each service label of the whole business of IPTV system when the service label calculating each business uses:
Prog n×m＝{V 1,V 2…,V k…V n} T
(5) user individual electronic program menu system
According to formula 1., the historical record used based on user calculates the rating duration ratio of user to service label each in IPTV system to IPTV system, obtains the preference quantized value of user to all types of business of IPTV; 2. calculate according to formula, combine and obtain each business of IPTV system in IPTV system by the quantized value of user preference degree.When a certain position IPTV user enters individual electronic program menu system, 3. system calculates User IP TV service integration rating duration ratio according to formula provided by the invention:
User IP TV service integration rating duration ratio: S n × 1=Prog n × m× P m × 1formula 3.
By the S that 3. formula calculates n × 1in value be n business in IPTV system, each business is to the comprehensive rating duration ratio value of active user, this ratio value is higher, just represent that the individual that namely this business meets user uses preference, simultaneously in the type of user preference like by other user more, be therefore preferablyly presented to user and use.
User individual electronic program menu system, according to the comprehensive rating duration ratio value result of active user, is proportionally worth several service displays front of size sequencing selection, for user's choice for use.
Be shown as example with the individual electronic program guide of certain user A, obtain user A and see history viewing-data:
User is to the preference ratio vector of certain class service label: P={0.189,0.189,0.811,0.811,0.703,0.703,0.108} t. represent the user A rating duration ratio value to foreign country, animation, China, the story of a play or opera, comedy, for the new year, ethics type service respectively.
In IPTV system, obtain the overall rating duration of foreign country, animation, China, the story of a play or opera, comedy, for the new year, ethics type service:
Tag name Platform same line of business uses total duration
Foreign country 123300 seconds
Animation 60085 seconds
China 556689 seconds
The story of a play or opera 221500 seconds
Comedy 178200 seconds
For the new year 42007 seconds
Ethics 62049 seconds
IPTV platform prepares the business showing user:
Calculate some business in all business comprising same line of business label by the ratio used:
v 1：{0,0,0.074,0.186,0,0,0.665}
v 2：{0,0,0.01,0.025,0,0,0.089}
v 3：{0,0.009,0.001,0,0.003,0,0}
v 4：{0,0,0.004,0,0.012,0,0}
v 5：{0.001,0,0,0,0,0,0}
v 6：{0.011,0,0,0.006,0,0,0}
Be combined to form the use duration matrix of the corresponding each service label of the whole business of IPTV system:
Prog＝{v 1,v 2,v 3,v 4,v 5,v 6} T
Calculating User IP TV service integration rating duration ratio is { 0.28,0.04,0.005,0.012,0.0001,0.0002}, thus be defined as according to the comprehensive rating duration ratio value of each business the order that user A carries out individual business displaying and be: grandmother comes, the king of double faced adhesive tape, comedy, ash full of joy too wolf, the calamity of mad boa, Spider-Man.
Those skilled in the art will readily understand; the foregoing is only preferred embodiment of the present invention; not in order to limit the present invention, all any amendments done within the spirit and principles in the present invention, equivalent replacement and improvement etc., all should be included within protection scope of the present invention.

Claims (2)

1., based on the electric program menu methods of exhibiting of rating duration, comprise the following steps:
Steps A: IPTV system calculates according to the history rating record of user: user uses the rating duration of each labels class business to account for the ratio value of this user all business uses duration, calculates each labels class ratio value and constitutes the rating duration ratio vector of IPTV user to all kinds of IPTV service label;
Step B: calculate current business for each the service label type in IPTV system and used time length ratio by all business that the duration used is corresponding with service label in IPTV system in IPTV system, after calculating the ratio of all labels in this service label group complete, long vector when these ratio values constitute the use of IPTV system business corresponding each service label;
Service labels all in step C:IPTV system uses duration vector to constitute the use duration matrix of the corresponding each service label of the whole business of IPTV system;
Step D: electronic program menu system obtains the rating duration ratio vector of active user to all kinds of IPTV service label according to user ID automatically;
Step e: according to the use duration matrix of the corresponding each service label of the whole business of IPTV system and user to the result of calculation of the rating duration ratio vector of all kinds of IPTV service label, obtain the IPTV service comprehensive rating duration ratio for active user;
Step F: displaying business is sorted from big to small for user's choice for use to the IPTV service of active user comprehensive rating duration ratio.
2., as claimed in claim 1 based on the electric program menu methods of exhibiting of rating duration, it is characterized in that, obtain the IPTV service comprehensive rating duration ratio of active user as follows:
User uses the total time length M of IPTV system business, calculates user and uses the total time length of the corresponding business of a certain class service label to be T i, user is to the preference ratio p of certain class service label i=T i/ M, if M=0, then p i=0; Calculate user to after the preference ratio of the whole service label of system, obtain the rating duration ratio vector P of IPTV user to all kinds of IPTV service label m × 1={ p 1, p 2, p m} t, wherein, m is the total quantity of IPTV system service label;
Calculate some business by the total time length M used, then calculate the type of service that in service label group corresponding to this business, each service label j is corresponding respectively and use total duration G j, some business in all business comprising same line of business label by the ratio v used ji=M/G jif, G j=0, then v ji=0, after calculating the rating duration ratio value of complete some business in the type of service that all service labels are corresponding, long vector V when can obtain the use of IPTV system business corresponding each service label k={ v k1, v k2, v km, wherein k is the numbering of business in IPTV system, and m is the total quantity of IPTV system service label; If the number of services comprised in IPTV system is n, when the service label calculating each business uses after long vector, obtain the use duration matrix Prog of the corresponding each service label of the whole business of IPTV system n × m={ V 1, V 2, V kv n} t;
User IP TV service integration rating duration ratio S can be calculated to the rating duration ratio vector of all kinds of IPTV service label, the use duration matrix of the corresponding each service label of the whole business of IPTV system according to IPTV user n × 1=Prog n × m× P m × 1.
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