MICE Group Plc is an international marketing services company providing experiential marketing solutions for the global brands. The sectors served by the Company include automotive, aviation, drinks, energy and petrochemical, entertainment, foods, fast moving consumer goods (FMCG), financial services, government, health and beauty, information technology (IT), pharmaceutical, retail, sports and leisure, technology, and telecoms. The Company works for non-profit making organizations and governments, as well as multinational corporations.