Blue Box Holdings (operating through Blue Box International) makes infant and preschool toys, as well as video game action figures and military action figures. Blue Box brands include Nature's Own Jungle and Blue Ribbon Ranch. The company's popular video game figures include Perfect Dark and Legend of Dragoon characters, and its Elite Force military action figure line depicts various military organizations from different time periods. The company has a strong presence in the US market, selling products at mass retailers such as Toys "R" Us, Target, and Wal-Mart. Blue Box is based in Hong Kong and operates three manufacturing plants in China. The company was founded in 1952 by chairman Peter Chan Pui.