Colony Brands deals in sweet treats, comfy clothes, and kitschy gifts. Through its flagship Swiss Colony unit, the company makes, markets, and distributes seasonal and special-occasion food gift products through its mail-order catalogs and websites. Swiss Colony's products include candies, cheeses, cookies and pastries, nut mixes, smoked salmon, and sausages. The company also offers apparel, electronics, furniture, housewares, and gift items through a dozen other merchant units, such as Country Door, Ginny's, Midnight Velvet, and Montgomery Ward; its Tender Filet business markets restaurant-quality steaks and seafood, desserts, and wine gifts. Formerly The Swiss Colony, the company renamed itself in mid-2010.