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Tom Markert Appointed CEO and Global Product Development Lead at ORC International
He brings to ORC International extensive global expertise in research, client service and technology, a hybrid skill set that offers a holistic point of view to help shape the future of not only the company but of the industry. A 30-year veteran with ...
ORC International Appoints Alina Diaz as Senior Vice President for Cassandra
NEW YORK, NY --(Marketwired - August 02, 2016) - ORC International, part of Engine Group, today announced the appointment of Alina D�az as Senior Vice President for Cassandra, the leading provider of youth insights and emerging trends for the last 20 ...
Ana Mackay-Sim Appointed Chief Marketing Officer at ORC International
... business intelligence firm ORC International, part of Engine Group, today announced the appointment of Ana Mackay-Sim to Chief Marketing Officer.
Which Political Ads Influence Voting Behavior?
But TV ads were not the only effective political ad formats. According to KSM and ORC international, print ads—like those in newspapers or magazines—were also effective in influencing voting behavior among all generations.
New poll results show America is a deeply divided nation
Most Americans think that the U.S. is more divided this year, and many also feel dissatisfied with democracy in the country, according to a new poll conducted by CNN and ORC International. A report about the results shows that participants were asked a ...
Apple Wants to Stream Movies That Are Still in Theaters
According to research from ORC International, box office attendance in North America has been flat since 2010. Not everyone wants to trek to a theater, or stand on line, to watch the latest movies.
ORC Reports Growth in 2016
The number of boats using ORC International, ORC Club or ORC Superyacht certificates increased in 2016 from previous years, two of three ORC championships reached record numbers of participants and countries, and three new countries have joined the ...
Survey Finds 90% Of People Skip Pre-Roll Video Ads
It's no secret that traditional advertising is increasingly ineffective, as online ad blocking and ad-skipping are becoming pervasive.
Proto Labs Finds Millennials Upbeat on Manufacturing's Future
This public-opinion online poll was commissioned by Proto Labs and conducted by ORC International's CARVAN Geographic Omnibus in September 2016.
CNN/ORC poll: Most back special prosecutor for Russia investigation
Washington (CNN) About two-thirds of Americans say a special prosecutor should investigate contacts between Russians and Trump campaign associates, according to a new CNN/ORC poll, and 55% say they are at least somewhat concerned by reports that ...
Poll: 65% want special prosecutor on Russia investigation
Poll: Majority supports special prosecutor for Russia investigation  The Hill (blog)