Analyzing cultures: an introduction and handbook
Designed for classroom use in a number of disciplines, this comprehensive introduction to cultural semiotics is also an easy-to-use reference for those who would like a better understanding of the topic. No other text provides this kind of practical framework for the classroom study of semiotics. Each of the 12 chapters is clearly written and self-contained.
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LibraryThing ReviewUser Review - LibraryThing
This book is an excellent introduction to the principles of semiotics. The writing style is accessible, making it perfect for undergraduates as well as interested lay readers, but also interesting enough to engage more specialised scholars. I especially appreciated the authors' contrasts between the philosophical frameworks surrounding the study of culture and the opinions of the thinkers behind them. Though they sometimes injected their own opinions and biases into the text, they frequently stated explicitly when they were doing so ("in our opinion"), and the first chapter stands out in my mind as a welcome, honest assessment of the claims of evolutionists and sociobiologists in a world where disagreeing with such people is often tantamount to academic suicide; Danesi and Perron have shown that, in culture studies, it is possible and necessary to regard such claims critically. I felt at times that the book based its topics of discussion too much on western cultures, and it certainly could have devoted more space to the chapter on art; however, by and large, the topics highlighted offer a comprehensive look into the many realms of exploration possible for any individual, semiotician or otherwise, who is engaged in any type of study of culture. Even if read just as an analysis of what makes American or western culture distinct, this is an interesting and enjoyable book.
The Field of Cultural Semiotics
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